Redefine Web
What's costing you What you learn How it works Results FAQ
Get my free auditFree audit
FREE WEBSITE AUDIT · 24 HOURS

Find out what's quietly costing you leads.

A written audit of the whole site, scored, with a six-month order of work behind it.

Not a 60-second tool score. A human-prepared audit, written for the owner, with developer notes where they are needed.

  • Every page on the site, read in full, not just the home page
  • The 20 searches your customers type, run live against the competitors you name
  • Findings ranked by what they cost you, with the evidence behind each one
Read by a team that has analyzed 10,000+ sites. No card, and the report is yours whether or not you hire us.
10,000+
sites analyzed
24 hours
to the written report
$0
free, either way

Get my free website audit.

Paste your site, add where the report should land, and we read the whole thing.

This field is for validation purposes and should be left unchanged.
Name(Required)

Protected by reCAPTCHA. The Google Privacy Policy and Terms of Service apply.

NO CARD · NO PITCH DECK · YOURS EITHER WAY
Trustpilot4.7/5★★★★★25+
Clutch5.0/5★★★★★40+
Google5.0/5★★★★★5+
DesignRush4.9/5★★★★★29
GoodFirms5.0/5★★★★★20
F6S5/5★★★★★
4.9 WEIGHTED AVERAGE · 120+ VERIFIED REVIEWS ACROSS 6 PLATFORMS
THE PROBLEM

You pay for every visitor. Most leave without a word.

The ads bring the visitors. The site is where they go quiet, and no tool tells you which part is doing it.

  • Traffic up, inquiries flat Visitors land, scroll, and leave. The ad budget goes up to cover the gap.
  • Forty warnings, no order Every free tool gives a different score. Nothing says what to fix first, or what not to fund at all.
  • Someone else ranks for your buyers For the searches your customers type, a competitor shows first. You pay per click to sit beside them.
WHAT A TOOL GIVES YOU
  • Missing meta description
  • Image without alt text
  • Render-blocking script
  • Low text to HTML ratio
  • H1 appears twice
  • No canonical tag
Sorted by severity. Not by what it is worth.
WHAT THE AUDIT GIVES YOU
  • Fix first
  • Fix first
  • Improve next
  • Don't spend yet
  • Don't spend yet
  • Keep as is
In the order that pays back.
WHAT THE AUDIT DOES

Know which pages are costing you enquiries.

You end up knowing which pages lose you enquiries, what to fix first, and what to ignore. Every finding says what was measured and what was judged.

  • Five areas covered, from technical health to how the site converts
  • Plain English, with the developer lines marked as developer lines
  • A six-month order of work, because the fixes compound
Get my free audit
Sample website growth audit report showing a 71 out of 100 score across five areas and two fix first findings
HOW IT WORKS

Paste a URL. Get a written audit, sorted by what to do first.

Tools where they are better, people where judgment matters. Every finding says whether it was observed, lab-tested or calculated.

HOUR 0

Drop your URL

That is all we need to start. Name competitors if you have them. No calendar, no discovery call before the work.

GATE · URL RECEIVED
HOURS 1 TO 23

We read the whole site

Every page, plus the 20 searches your customers type run live. We check how the competitors you named show up for them.

GATE · SITE READ, SEARCHES RUN
HOUR 24

Your written report

One score, every finding ranked, and a six-month order of work. It lands in your inbox, yours either way.

GATE · REPORT DELIVERED
OPTIONAL

30-minute walkthrough

We walk you through it in the order we would do the work. You book it, we never call first.

GATE · ONLY IF YOU BOOK IT
WHAT YOU WALK AWAY WITH

A plan your developer can start on Monday.

Not a score to decode, and not a proposal. You get the work in order, with the parts to skip this quarter marked.

A ranked order of work

You do the highest-value fix first, because everything is ranked against everything else.

A reason to say no

The work to skip is its own section, including whatever someone will try to sell you this quarter.

Something you can hand over

Each fix says whether it is a developer job, so the right person gets the right lines.

Get my free audit No card, and the report is yours whether or not you hire us.
Results

Real clients. Real numbers.

Each one started where this audit starts. A site taking real traffic and not turning enough of it into work.

Homepage of VP Dental, a Dental · Unified Web + SEO business, shown in a browser window
Dental · Unified Web + SEO

Doubled new patient bookings at VP Dental and added $8,100 a month in recurring revenue.

VP Dental had served patients for over 20 years. But split web and SEO vendors left it with an outdated site and weak visibility beyond its immediate area. We rebuilt it on WordPress with online booking and payments, and ran web and SEO as one program with a Google Maps focus. New monthly patients doubled, search impressions rose 776% and the site added $8,100 a month in recurring revenue.

+100%
New monthly patients
$8.1K
Recurring revenue
+776%
Search impressions
Homepage of N1Mailbox, a Business Services · Mailbox + Virtual Office · London business, shown in a browser window
Business Services · Mailbox + Virtual Office · London

Grew ROAS 400%+ for N1Mailbox with a custom site and reliable hosting.

N1Mailbox provides mailbox rental and virtual offices in central London. Its plugin-heavy site crashed often, sometimes for days, and wasted its Google Ads spend. We built a custom website on managed hosting and rebuilt the Google Ads account. ROAS grew over 400%, conversion rates rose 35% and the site has held 100% uptime for two years.

+400%
ROAS
+35%
Conversions
100%
Uptime
Homepage of Host Duplex, a Hosting · Magento + WordPress + Cloud business, shown in a browser window
Hosting · Magento + WordPress + Cloud

Cut Host Duplex page load to sub-second with a clean rebuild.

Host Duplex sells high-performance hosting, yet its own website took 8+ seconds to load. We rebuilt it on a lightweight WordPress theme and swapped plugins for custom code. Chat and tracking stayed, without slowing the site. Pages now load in under a second, with 65% fewer server requests and about 5K more organic visits.

-65%
Server requests
-85%
Page load
+5K
Organic visits
Homepage of RAFZ Cirkulära Interiörer, a Ecommerce · Sustainable Furniture · Sweden business, shown in a browser window
Ecommerce · Sustainable Furniture · Sweden

Grew RAFZ conversions 28% with a rebuild that loads in 2 seconds.

RAFZ Cirkulära Interiörer sells eco-friendly furniture in Sweden. Its site was heavy with plugins and took 15+ seconds to load, and shoppers left their carts. We rebuilt it on a light custom theme, tuned WooCommerce, added the place2place API and a repaint feature, and refocused the homepage on products. The site now loads in 2 seconds, server requests fell 82% and conversions rose 28%.

+28%
Conversion rate
2s
Page load
-82%
Server requests
Homepage of Smith-Midland Corporation, a Industrial · Precast Concrete business, shown in a browser window
Industrial · Precast Concrete

Doubled Smith-Midland Corporation conversions and cut bounce rate 65% with a UX-led merge of its websites.

Smith-Midland Corporation makes precast concrete for infrastructure. Its separate regional websites looked inconsistent, had unclear calls to action and did little for hiring. We merged them into two UX-led WordPress platforms with video, case studies, clearer calls to action and hiring stories. Bounce rate fell 65%, conversions doubled and the team now manages content in-house.

-65%
Bounce rate
2×
Conversions
100%
CMS efficiency
Get your audit now. Written report within 24 hours.
Free · No pitch deck · Yours whether or not you hire us
Get my free audit

CLIENT WORDS

Sign-ups tripled without adding ad spend. They rebuilt the checkout, fixed the pricing page, and the numbers moved every week.
Francis Strutt
Co-founder, N1Mailbox
Verified via NPS survey
3x sign-ups −28% churn
N1Mailbox website homepage in a browser window, London mailbox rental plans with access and mail forwarding options
1 / 4

Selected clients we've run full marketing programs for

  • Armanino
  • BSH
  • Delicate Dental
  • Government Legal Department
  • Hightop Health
  • LifeStance Health
  • Marmalade
  • Montegra Capital Resources
  • Noelle Collins Dental Clinic
  • Oxford Capital
  • Paquin & Carroll Insurance
  • PCO Bookkeepers & M&A Specialists
  • Peaceful Mind Psychology
  • Peak Accounting Solutions
  • Pelvic Rehabilitation Medicine
  • RiverSaaS Capital
  • Rosenbaum Personal Injury Lawyers
  • Smile Design Dentistry
  • Stanhope Capital Group
  • Stella Maris
  • Tilghman Builders
  • Toyota
  • Uptime
  • VP Dental & Medical Supplies
  • Wilentz Attorneys at Law
WHY THIS ONE

Not a 60-second tool score. Not a sales call in disguise.

Free tools give you scores to decode. Agency audits give you a proposal. This gives you the order of work, and what not to fund.

Free SEO tools Agency "free audit" Website audit
Time to report Instant, unranked 1 to 2 weeks, after a discovery call Written in 24 hours, no call first
What it measures Technical scores Whatever supports the proposal Your site, your search results, your competitors
Tells you what not to fund No Never Yes. "Don't spend yet" is its own section
Human review None Mandatory sales call Optional 30 minutes, no pitch deck
What it costs you An afternoon decoding it A proposal you did not ask for Nothing. The report is yours either way
WHO IT IS FOR

Built for businesses that pay for traffic and want it to convert.

For you if

  • Your website should be producing more inquiries than it does, and you want to know why
  • You want to know what to fix first and what not to fund yet, not forty warnings
  • You would rather fix it with your own developer than sit through a rebuild pitch

Not for you if

  • Your site is not live yet
  • You want a 60-second tool score. There are free ones for that
  • You are looking for a rebuild quote. This report will tell you if you even need one
WHAT YOU CAN HOLD US TO

Four guarantees, in writing

Printed on the page because we are held to them, not because they test well.

Get my free audit

Written report in 24 hours

Read and written by a person, not generated. If it is going to run late, you hear before the deadline, not after.

The whole report, up front

All findings in the first PDF. Nothing held back for a premium tier or a proposal meeting.

We tell you what not to fund

"Don't spend yet" is its own section, and it includes the things somebody else will try to sell you.

Yours either way

The report is yours whether or not you hire us. No pitch deck. If the site is fine, we say so.

COMMON QUESTIONS

Asked and answered.

Real questions from people about to request one. If yours is not here, book the audit and reply to the report email.

PREFER TO TALK?

Book the audit and add the 30-minute walkthrough. That is the call, and it comes after the reading.

Get my free audit →

Real. Every page read, the 20 searches your customers type run live, the competitors you name checked, all written up by hand. If your site is fine and the money belongs in traffic, the report says so.

Five areas. Technical health, page setup, how you show in search, conversion experience, and measurement. Every finding says whether it was observed, tested or judged.

It works on any live site. Fixes are written for the platform you are on, and each one says whether it is a developer job.

The report has to land somewhere. You get the PDF, and if you booked the walkthrough, the one-page sequence afterwards.

About 24 hours from your details to the written report. If yours is going to take longer, we tell you before the deadline, not after.

Nothing, unless you want it to. Fix it in-house, hand it to your agency, or book the 30-minute walkthrough. We do not call first.

Thirty minutes, out loud, in the order we would actually do the work, boring parts removed. You leave with a one-page prioritized sequence, whether or not you hire us. No pitch deck.
SEE FOR YOURSELF

See what's costing you leads. Free. Even if you don't hire us.

Paste your URL, get the written report within 24 hours, and keep it either way. Nobody should do everything in it. Including us, and we wrote it.

Get my free audit →
YOUR COST
$0
WHAT WE READ
Every page
WRITTEN REPORT
24 hours
PITCH DECK
None
THE REPORT
Yours either way