Home Services PPC Marketing: What a Strong Campaign Looks Like
Not all PPC campaigns are built the same. A home service company spending $2,000 per month on Google Ads can get 20 leads…
Read article →The data-driven digital marketing agency for growth-stage brands that need proof, not promises. We run your website, SEO, paid media, funnels, and automation together. Every dollar traces to revenue, not five separate vendor invoices.
Every service reports against your revenue number. Your weekly report shows pipeline value, sales calls booked, and revenue closed.
Websites built to convert. You own the code at handoff. We build on the stack you already run. We measure sites against calls booked and revenue closed.
Technical fixes, intent-mapped content, and digital PR that turn organic into a channel that pays back inside the year.
See SEO programs →Google and Meta paid ads that answer to your revenue, not to click-through rates. Every campaign reports on sales calls booked and revenue closed.
See paid media → Funnels + automationLifecycle campaigns, CRM setup, and follow-up sequences that turn the leads you already paid for into booked meetings.
See automation → Strategy callThirty minutes on your funnel. We walk through paid, organic, and site conversion, then hand you three specific fixes ranked by impact. Take the plan, hire us, or hand it to your current agency.
Book my strategy call →Dental, healthcare, e-commerce, SaaS, professional services, real estate, manufacturing. Each vertical runs on its own funnel, its own numbers, and its own dedicated strategy lead who knows the space firsthand.
A full marketing hub for dental practices. New-patient acquisition, recall automation, and reputation management, run together.
Growth programs for product-led and sales-led SaaS teams.
Performance media and lifecycle for scaling brands.
Lead generation for law, finance, and consulting firms.
HIPAA-compliant patient acquisition systems.
Long-cycle lead gen and channel partner growth.
Hyper-local lead generation for agents and developers.
Every engagement follows the same path. Find what's moving revenue. Fix what isn't. Compound the growth. You see progress every week.
A channel-by-channel teardown benchmarked against revenue. Findings are yours in writing at handoff.
Messaging, ideal customer, and channel-fit aligned before we spend a single dollar of your budget.
Sites, landing pages, funnels, and automation. Built to convert, handed over fully owned by you.
Ongoing paid, SEO, and optimization tied to weekly performance reviews you can actually read.
Each engagement delivered in the last 18 months. Every breakdown includes the diagnosis, the fix, and the 90-day trajectory.
An Australian natural skincare brand (vegan, cruelty-free) expanding into India needed brand awareness in a market where the buyer journey runs through influencers and…
An NZ-formulated, vegan, paraben-free, cruelty-free natural skincare brand entering the Indian market needed two things at once: rapid brand awareness, and aggressive online sales…
The exclusive Ukrainian distributor for Italian + French professional beauty brands ran a single Performance Max campaign with no segmentation. We rebuilt the account…
Slide in your numbers. Assumes a 20% relative conversion improvement, which is what our first audit typically finds on non-optimized sites.
Written by the people who actually run the campaigns and build the sites. If we haven't tried it on a real client account, we don't publish it.
When someone searches for a hair salon, nail technician, esthetician, or massage therapist near them, Google returns local results first. Those local results…
Not all PPC campaigns are built the same. A home service company spending $2,000 per month on Google Ads can get 20 leads…
Read article → Launching a beauty business comes with an overwhelming number of decisions. Brand identity. Product development. Photography. Social media presence. Pricing. And somewhere in…
Read article →Refer clients who are a fit, white-label our delivery on engagements you've won, or build a co-marketing relationship. Real revenue share, monthly payouts on the same 30-day cycle.
Apply to partner program →A data driven digital marketing agency runs your growth channels against a single revenue number and reports every dollar back to closed sales. Redefine Web handles web design and development, SEO, paid media, marketing automation, and revenue reporting under one account. Every deliverable ties back to booked calls and signed deals, not clicks or impressions.
The practical difference sits in three places.
Attribution wiring. We hook GA4, your CRM, and your ad platforms into one dashboard the day we start. You see cost per booked call, cost per closed deal, and pipeline by channel in a view you can pull up in any meeting.
Weekly reviews on real numbers. The same strategist who runs your account walks you through what moved, what did not, and what changes next week. No junior handoff, no slide theater.
Written 90-day plans. Every retainer opens with a written plan and a 30-60-90 milestone tracker so you know what should have launched by when.
Redefine Web ties every deliverable back to a revenue number a client can point to in a meeting, and the same senior operator runs the account from day one. Most digital marketing agencies stop at rankings, clicks, or impressions and hand the work down to a junior account manager after the pitch.
The three checks a growth-stage brand can run on any agency:
Redefine Web charges flat monthly fees, keeps senior operators on the account, and reports pipeline movement first.
Most Redefine Web clients are growth-stage brands doing $1M to $50M in annual revenue with a real marketing budget and a decision-maker who owns the number. That includes multi-location healthcare practices, DTC and apparel brands, B2B SaaS teams, professional services firms, and home services companies.
A few sizing notes so you can self-qualify before the call:
If you are pre-revenue or a solo practitioner, we can point you at a better-suited resource.
Managed marketing retainers at Redefine Web land between $4,000 and $15,000 per month depending on scope, channel mix, and the media budget we run on your behalf. Websites are quoted separately as fixed-price statements of work, and the pay-monthly website program starts at $99/mo with $0 upfront.
Rough guide by scope:
All retainers are flat monthly. Fees do not scale with your ad spend, which keeps incentives pointed at pipeline, not media budget.
Paid media and conversion work show measurable movement inside 30 days on most accounts. SEO and content usually take 90 to 180 days to compound into ranking and traffic gains, depending on how competitive the space is and where the site starts.
Rough timeline you can plan against:
Every retainer opens with a written 90-day plan and a 30-60-90 milestone tracker so nothing hides.
Yes. You own every site Redefine Web builds at handoff. Codebase, hosting credentials, domain, analytics, ad accounts, and CRM configuration all sit under your login. We do not lock clients into proprietary page builders or CMS platforms they cannot leave.
What handoff looks like the day the site goes live:
If you move to another agency next year, everything walks with you.
The 3 free fixes are the output of a free 30-minute growth audit. A senior strategist walks through your paid media, organic search, and site conversion, then names the three specific changes we would prioritize first based on where your funnel is losing revenue right now.
You can apply them yourself or ask us to. Continuing with Redefine Web is a separate decision after the audit.
Typical fixes we surface on a first-call audit:
You leave the call with a written recap in your inbox the next business day.
Redefine Web runs vertical-specific playbooks across 15 industries. Each vertical has its own funnel, benchmark numbers, and dedicated strategy lead who knows the space firsthand. Cross-vertical bleed is banned. A dental account is run by dental operators, a SaaS account by SaaS operators.
Verticals we run today:
See the Industries section for the full list.
You get an email within one business day with a calendar link and a short intake form asking for read-only access to your analytics and ad accounts. A senior strategist reviews your funnel before the call, then walks you through the three fixes on the 30-minute meeting.
The audit follows a repeatable structure so no meeting drifts:
You leave with a written summary in your inbox the next business day. Yours to keep whether you hire us or not.
A growth marketing agency at that revenue band usually runs paid search, paid social, SEO, conversion work on the site, and lifecycle email or SMS. Redefine Web packages all five under one retainer so the same team owns the number, not five separate vendors pointing fingers at each other.
The default stack we run:
Every channel reports into one dashboard so pipeline attribution stays clean.
Yes for most functions, and often at a lower total cost than a full in-house build. A performance marketing agency retainer with Redefine Web replaces a marketing manager, a paid media buyer, an SEO specialist, a conversion analyst, and a reporting analyst on most growth-stage teams.
Rough math on the swap:
The one seat we do not replace is a VP of Marketing who owns strategy across the whole company. We run under that person or under the founder.
Redefine Web retainers run on 6-month initial terms so paid, SEO, and conversion work has time to compound. That gives both sides enough runway for programs to hit their stride and produce the pipeline numbers we forecast on the audit.
What the 6-month term covers:
Websites sit outside the retainer. Fixed-price statements of work, quoted per project.
Three specific growth fixes you can apply, with or without us. Written summary in your inbox the next business day.
Drop your email. A strategist reviews your funnel and books the 30-minute audit within one business day.