Same system. Different playbook for each industry.
Buyer behavior in dental looks nothing like buyer behavior in B2B SaaS. We work deeply with a focused set of verticals — each with its own dedicated team, benchmark data, and growth playbook.
Dental marketing,
built into a full hub.
Our largest and deepest vertical practice — purpose-built for dental groups, DSOs, and growing single-location practices. From new-patient acquisition to recall automation and reputation management, every service is tuned to dental-specific buyer behavior.
Every industry has a
different way to lose revenue.
Pick the vertical that matches yours to see signals we look for, services we run, and what results typically look like inside the first 6 months.
Healthcare
HIPAA-compliant patient acquisition for clinics, specialty groups, and multi-location systems.
- Patient acquisition + retention
- Compliant landing pages
- Specialty service line growth
B2B SaaS
Pipeline-led growth for product-led and sales-led SaaS teams ready to scale ARR.
- Demand gen + free-trial funnels
- SQL pipeline acceleration
- PLG conversion optimization
E-commerce & DTC
Performance media, lifecycle email, and CRO for scaling consumer brands.
- Meta + Google performance media
- Klaviyo lifecycle automation
- Shopify + headless builds
Professional Services
High-intent lead generation for law firms, financial advisors, and consultancies.
- High-intent paid search
- Authority-led content + SEO
- Long-cycle nurture automation
Manufacturing & B2B
Long-cycle lead gen and channel partner growth for industrial and B2B brands.
- Technical content + sales enablement
- ABM + LinkedIn ads
- Distributor / dealer locator UX
Real Estate
Hyper-local lead generation for agents, teams, and developers in competitive markets.
- Geo-targeted paid social
- Listing landing pages + IDX
- Long-term lead nurture
Optometry
Patient flow and eyewear sales growth for independent and group optometry practices.
- Comprehensive exam funnels
- Eyewear retail + frame promos
- Insurance pre-qualification UX
Chiropractic
New-patient and reactivation growth for chiropractic practices and wellness clinics.
- New-patient lead campaigns
- Reactivation automation
- Local search + reputation
Med Spa & Aesthetics
Booked-treatment growth for med spas, aesthetics clinics, and injector groups.
- Treatment-line landing pages
- Map-pack + GBP dominance
- High-LTV consult nurture
Home Services
Booked jobs for HVAC, plumbing, electrical, roofing, and landscaping contractors.
- LSA + Google Search dialed in
- Map pack + reviews ranking
- ServiceTitan-tied attribution
Beauty & Skincare
Repeat-purchase economics for skincare, makeup, haircare, and fragrance brands.
- Meta Reels + TikTok Shop
- Klaviyo + Recharge replenishment
- High-CVR WooCommerce + Shopify PDPs
Food & Beverage
Subscription-led growth for CPG, snack, and beverage brands with retail distribution.
- Variety-pack PDP architecture
- Recipe + ingredient SEO
- Amazon + retail channel coordination
Apparel & Fashion
Drop-tied media, lifecycle, and CRO for apparel, accessories, and luxury brands.
- Collection-drop landing pages
- Fit-finder + size-chart UX
- Loop Returns optimization
Pet Products
Auto-ship growth for pet food, treats, supplements, and wellness brands.
- Meal-plan / breed-quiz UX
- Vet-endorsement E-E-A-T content
- Recharge auto-ship optimization
Don't see your industry?
We work with verticals beyond this list — and we'll only take on yours if we know we can move the needle.
Talk to a strategistGeneric playbooks don't compound.
Most agencies copy the same paid-media template across every client. We don't. Each industry we serve has its own benchmark data, channel mix, message library, and senior strategist who's spent years inside that vertical.
See how we structure teamsIndustry-specific seniors
Each vertical has a dedicated lead with deep operator experience — not a generalist account manager.
Benchmark library
Anonymized CPA, CVR, ROAS and CAC data from every engagement we've ever run in your vertical.
Pre-built tech stack
The CMS, CRM, automation tools, and tracking architecture proven to work in your industry.
Message library
Tested ad creative, landing-page hooks, and email sequences across hundreds of campaigns in your space.
Numbers from real engagements.
Aggregate results across 300+ active and historical accounts. Specifics vary by industry — see each vertical hub for benchmarks closer to your model.
Across paid media engagements within the first 6 months.
Active and historical campaigns across our 7+ vertical practices.
Per month, across paid acquisition channels.
Tracked and attributed to client revenue since 2021.
The same standard,
across every industry we serve.
Three quick reads from clients in three very different verticals — same accountable team, different playbook.
"We grew from one location to four in 18 months — Redefine handled the marketing rollout for every new practice and our acquisition cost actually went down."
"They understood our pipeline math better than agencies who'd worked in SaaS for 20 years. ROAS held above 6× for four straight quarters."
"They rebuilt our funnel from the ad click down. CVR moved from 1.1% to 5.4% in 90 days — and AOV climbed 38%."
Real practices, real numbers.
A sampling of recent engagements that match this work.
Lifted Elevated Roofing leads 340% with full-scale digital marketing strategy.
A Frisco, TX residential + commercial roofing company expanded across 3 surrounding cities with SEO + paid + content — 340% lead growth, 109% web traffic increase, and 300% revenue growth fueling diversification into HVAC + plumbing.
Built Armanino into a national leader with a 15-month ahead-of-schedule pipeline.
California's largest independent accounting firm doubled national recognition, secured 15+ months of qualified leads ahead, and grew double-digit post-acquisition with inbound + thought-leadership campaigns.
Drove 10K+ organic visitors and 200+ first-page keywords for Vejrø Resort.
A Danish private-island resort transformed strong social engagement into direct bookings with a seamless integrated website — 10K organic visits, 200+ first-page keywords, 2.2% booking conversion in 3 months.