Kyle Vine
Corin Management, a UK-based construction project management specialist, struggled with an outdated website and limited online visibility. Through a bespoke redesign, an SEO-driven content strategy, and off-site optimization, we enhanced their brand authority, achieved over 250 first-page keyword rankings, and increased monthly organic traffic to 10,000 in just six months.
Corin Management, based in Nottingham, delivers tailored services for commercial and domestic construction projects across the UK, specializing in 3D laser scanning, floor plans, and complete project management. While highly skilled, their outdated online presence hindered their ability to communicate their value to potential clients. Since they don’t use standard service packages, clarity and trust were crucial. To solve this, Redefine Web revamped its digital strategy with a modern design, optimized content, and a scalable platform to improve engagement, credibility, and lead generation.
Corin Management faced several challenges with its old website. The design was outdated and failed to showcase them as a modern, reliable provider of management and construction services. Visitors found it hard to understand their offerings, as there was little clarity or structure around how services were presented. This limited engagement and weakened trust in their brand online.
From a marketing standpoint, they lacked any real SEO strategy. With no keyword targeting or optimized content, their site performed poorly in search, keeping them invisible in a competitive space. Their strong offline reputation did not translate digitally, which hurt growth.
Scalability was another issue. Without a content plan or technical SEO improvements, they struggled to attract qualified leads. Overall, Corin Management required a comprehensive overhaul of both their website design and digital marketing to enhance visibility and achieve better results.
Redefine Web rebuilt Corin Management’s online foundation with an SEO-centric approach. We began with an in-depth site audit to identify gaps and opportunities, followed by comprehensive keyword research targeting relevant search queries within their industry. A new bespoke website was developed, combining optimized service pages, engaging visuals, and content designed for both users and search engines. Beyond on-page optimization, we executed a strategic off-site SEO campaign to boost authority and link equity, establishing Corin Management as a trusted name in construction management online. The result was fast, measurable growth in visibility and engagement.
Key steps included:
Implementing a tailored content strategy, complete SEO revamp, and a modernized website, Corin Management built a sustainable foundation for digital growth. This transformation secured over 250 Google first-page keyword rankings, expanded their reach to 10K monthly organic visitors, and decreased their cost per acquisition by 31%, strengthening their long-term market position.