Host Duplex

Addressed Host Duplex’s slow site load times by optimizing their theme, enhancing speed, and improving user experience to protect their reputation for fast service.

Client

Host Duplex

Industry

Web Hosting

Service

Web Design & Development, SEO

Company Overview

Host Duplex specializes in high-performance hosting for Magento, WordPress, and cloud platforms, ensuring fast web experiences that boost user conversion rates. By handling technical web hosting details, the company allows businesses to focus on core activities. They are dedicated to providing fast, secure, and scalable services, ensuring seamless website operations that support business growth.

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Challenges

Heavy theme caused slow loading beyond 8 seconds

Challenged to optimize while maintaining design aesthetics

Ensured new features didn't compromise website speed

Solution/Execution

Host Duplex faced a challenge with their site’s slow loading speeds, risking their reputation for speed. Despite a polished new design, a heavy theme caused load times to exceed eight seconds, damaging user experience and risking client loss.

To tackle this, we needed to improve loading times without sacrificing design aesthetics. Since each delay second can deter customers, a detailed review of the site’s elements was essential to identify and fix the speed issues, maintaining Host Duplex’s promise of swift and reliable service.

We completely redeveloped Host Duplex’s website using a lighter WordPress theme, enhancing performance. We added features like chat widgets and tracking codes to improve user experience and tracking. This optimization reduced requests and cut loading times to under a second, restoring the site’s speed and reliability.

Results

Reduction in requests

Improvement in page load time

Organic traffic following rework

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Results

Reduction in requests
Improvement in page load time
Organic traffic following rework
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