As a WordPress site remains live and plugins get regular updates, the forms begin to fail, the pages take longer to load, the Security threats grow, and the little tech issues continue to compound until they turn into very costly problems.
In addition to frustrating your staff, when your site has the capabilities for search engine optimization (SEO), advertising, and more comprehensive dental marketing, those problems cost you leads.
Our dental Website maintenance service provides continuous monthly maintenance of your website. We provide all necessary technical maintenance, continuously monitor for potential issues, minimize unnecessary risk, and support the parts of the Website that affect patient confidence and conversion.
If your current website can no longer be maintained efficiently, we'll let you know and suggest the best option: creating a new dental Website design or continuing to try to fix a poorly built structure.
When contact forms stop working, click-to-call links fail, pages load slowly, or your booking tool malfunctions, patients leave quickly. Most practices don't realize these types of issues are causing them to lose business until leads are already falling through the cracks. By using our monthly maintenance services, we can ensure the most critical elements of your website that convert visitors into patients continue to function properly.
We test the following critical components regularly to ensure your site is always performing optimally:
Most website catastrophes start small-an outdated plug-in, a hosting issue, an SSL problem, a failed update, a Security hole, or performance degradation over time. Maintaining your website proactively is much cheaper than dealing with an emergency repair, lost traffic due to a website failure, or weeks spent cleaning up a messy technical disaster.
$150 /month
Keep your website stable with core maintenance and monitoring.
SECURE MY WEBSITE$250 /month
Keep hosting, updates, and support managed under one team.
MANAGE MY WEBSITE$500 /month
Protect speed, stability, and lead performance over time.
OPTIMIZE MY SITECustom Quote
Scalable support for complex websites and multi-site setups.
REQUEST A QUOTEWe can often maintain websites we didn’t build. If larger redesign or development work is needed, we’ll scope it clearly. Hosting can be included or kept separate depending on your setup.
This is the backbone of good dental website maintenance. This includes regular updates (plugins, themes), backing up the site, and creating a backup plan to restore it if anything were to happen. It also includes monitoring uptime to catch issues before they cause too much harm.
Core Maintenance Includes:
Take a look at our dental website maintenance checklist.
How your website performs is directly related to the reliability of its hosting. We offer managed hosting options that include improved stability, faster disaster recovery, and easier security configurations to help protect against common threats to dental websites.
Hosting and Security Features Include:
To learn more about hosted options available for dental websites, take a look at our comparison guide to the best dental website hosts for dentists & HIPAA-compliant websites.
As time passes, websites tend to get slower. Too many plugins, images growing larger, scripts becoming bloated, and the pages are no longer easy to navigate using a smartphone. We ensure your website feels fast and easy to use with our ongoing optimization.
Take a closer look at why optimizing your dentist's website is important for improving the user experience and generating leads.
A professional-looking website that complies with regulations is essential for dentists. We assist in identifying and addressing common compliance-related issues associated with website accessibility, patient data protection, and technical risk.
Compliance Tasks Included:
Learn more about what constitutes dental website compliance and ADA-compliant websites for dentists, as well as HIPAA-compliant dental marketing.
Not all dental offices require only technical support. Some offices need ongoing support for editing content, updating pages, monitoring search engine optimization (SEO) health, and performing cleanup to maintain usability as marketing efforts increase.
Management Tasks Included:
Need additional support? Explore dental website management, dental website SEO, and a comprehensive dental website audit.
We often send out our newsletter with news and great offers. We will never disclose your data to third parties and you can unsubscribe from the newsletter at any time.
Unfortunately, we’re unable to offer free samples. As a retailer, we buy all magazines from their publishers at the regular trade price. However, you could contact the magazine’s publisher directly to ask if they can send you a free copy.
You can create a new account at the end of the order process or on the following page. You can view all of your orders and subscriptions in your customer account. You can also change your addresses and your password.
No, you don’t have to create an account. But there are a few advantages if you create an account.
You never have to enter your billing and shipping address again
Find all of your orders, subscriptions and addresses in your account
Download invoices of your orders
No, we don’t have a physical store location at the moment. We accept only orders through our online shop and we’re shipping all orders with the Swiss Post Service. Please visit our shipping section for more details.
From time to time you will find us at design fairs and popup markets in Switzerland. Subscribe to our newsletter and you’ll receive the latest news.
| Feature | Redefine Web | General Freelancer | Cheap Host Support | DIY |
|---|---|---|---|---|
| Ongoing WordPress/plugin/theme updates |  | Usually limited | Basic | On you |
| Off-site backups + restore support | | Mixed | Limited | Manual |
| Uptime monitoring | | Mixed | Basic | Manual |
| Security-aware maintenance | | Mixed | Limited | Manual |
| Staging / safer update workflows | | Rarely | Rarely | Manual |
| Form / CTA path checks | | Rarely | No | Manual |
| Performance-focused maintenance | | Mixed | Rarely | Time-heavy |
| Managed hosting option | | Sometimes | Yes | Separate |
| Accessibility/privacy awareness | | Rarely | No | On you |
| SEO health awareness | | Limited | No | Manual |
| Clear monthly support process | | Mixed | Limited | Self-managed |
The typical features of our dental website maintenance service include (but are limited to) WordPress & plugin/theme updates; backups; uptime monitoring; security checks; issue prevention; and technical assistance to ensure your site remains operational. Your specific plan may also include additional services, such as hosting, performance work, and form checks. If you would like to view these items individually, please refer to our maintenance checklist.
Yes, we can. As long as your website configuration is manageable, we can likely assume responsibility for maintaining the existing site. Before taking on the task of maintaining your website, we will evaluate the platform, hosting environment, plugin state, and the site's overall quality. If the site is too unstable or outdated to maintain efficiently, we will let you know and suggest the appropriate next steps for your dental website design.
This is precisely why proper maintenance is essential. Through safe workflows, backups, and testing, we avoid updating unthinkingly and can quickly restore or troubleshoot if an update introduces an error or causes a conflict.
Generally speaking, "maintenance" refers to all technical tasks necessary to ensure a website operates securely, is up to date, and functions properly. While some practices may require maintenance, others require a combination of maintenance and "broader" dental website management, which generally encompasses technical upkeep, content changes/page edits, support requests, and other elements intended to enhance your website's functionality.
Either option is available. We can either perform maintenance on your current host or offer managed dental website hosting, where one team provides support for both the hosting environment and the maintenance/technical aspects of your site. In many cases, having both responsibilities handled by a single team reduces finger-pointing and accelerates issue resolution.
Yes. Responsible maintenance requires backing up sites before performing updates. This ensures the site can be restored to a previous version should an update fail, a conflict arise, or something be inadvertently deleted.
In addition to helping maintain your site's health through regular updates, maintenance plans that include ongoing dental website optimization can further improve your site's speed and overall performance, as measured by Core Web Vitals metrics.
Yes. Although your website might appear intact and fully functional, if contact forms stop working, key call-to-actions (CTAs), such as phone buttons or scheduling links, no longer operate as expected, it could lead to lost leads. We monitor and test the primary conversion paths for each practice, regardless of whether those paths are used primarily for appointments or calls.
Yes. By ensuring a website remains online continuously (uptime), loads quickly (speed), uses responsive designs that display well on mobile devices (mobile usability), contains internally linked pages that navigate users throughout the site (internal link health), and maintains technical integrity (all factors contribute to a positive Search Engine Optimization experience). Poorly maintained websites will decline in ranking, regardless of any changes made to their content.
We can assess compliance issues related to accessibility, basic privacy rights, technical configurations, and marketing-related exposures associated with dental websites. However, final determination of compliance status should always be confirmed with competent counsel.
Yes. We can help review HIPAA-related risks and exposures related to hosting configurations, web-based forms, tracking capabilities, and HIPAA-compliant website hosting and marketing for dental offices. We attempt to implement best practices to reduce exposures while referring final compliance determinations to attorneys or compliance advisors who specialize in HIPAA.
Yes — usually. The majority of problems remain hidden until they result in downtime, non-conversion due to broken forms, or require greater remediation efforts down the road. Regular maintenance is designed to prevent these situations from developing.
Yes. We can help identify and correct common issues affecting ADA-compliant dental websites, including structural, content, and usability issues. However, accessibility is continuous improvement — it cannot be completed with a single click.
That varies based on the type of update (minor vs. major) and its risk level (security patch vs. new theme release); however, we do schedule updates at predetermined intervals and actively monitor for critical security patches. We do not recklessly deploy major updates without evaluating potential incompatibilities and ensuring site stability.
Yes, but this will depend upon your selected plan. Some of our maintenance plans cover only technical care, while others may also include content editing and/or light website enhancements. Any larger-scale development projects or new feature implementations are scoped independently.
A dental website audit is beneficial when your website is experiencing slowness, instability, outdated content, poor search engine performance, or evidence of underlying structural problems. An audit allows us to determine the specific causes of issues, so we can appropriately prioritize repairs over speculative fixes.
Costs vary depending on several factors, such as the size of your site, the condition of your platform(s), the type of hosting environment used by your site, the amount of traffic on your site, the desired level of support, and whether hosting, optimization, or compliance-oriented services are required. Smaller sites require less technical support than larger multi-location/multi-branch office sites with more complex marketing strategies.
Yes – and it should. Since you've invested money in driving traffic to your website via advertising channels — whether paid per impression or through organic means — regular maintenance will protect the landing page (s) that traffic is being routed to. Additionally, slower loading sites with broken forms/etc. will directly reduce returns from all advertising channels tied to your site
Kyle Vine
Brandon Smith
Benjamin Sänger
Myles Scolnick
Peter Dolenc
Francis Strutt
