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HOME / CASE STUDIES / BOLAND INJURY LAWYERS P.C.
LEGAL 6-MO SPRINT

Grew Boland traffic 40% and consultations 20% in 6 months

A Los Angeles personal-injury firm was invisible during the digital search. A multi-channel SEO, PPC, and social program lifted organic traffic 40%, consultations 20%, and pushed 15 high-value keywords into top-3.

CLIENT
Boland Injury Lawyers P.C.
ENGAGEMENT
SEO, PPC, and Social partner
TIMELINE
2023 to 2024 (6 months)
RESULTS VERIFIED IN GA4 AND GSC
Boland Injury Lawyers P.C. case study hero
1 / 3 ORGANIC + PPC DASHBOARD, 2024
CLIENT SNAPSHOT
FOUNDED Established LA firm
SECTOR Personal injury
HQ Los Angeles, California
PLATFORM WordPress
STACK WordPress, Google Ads, Meta, LinkedIn
RECOGNITION Top LA personal-injury firm
BACKGROUND

A respected LA personal-injury firm in one of the most crowded legal markets in the US

Boland Injury Lawyers is a well-respected personal-injury law firm based in Los Angeles. They compete in one of the most crowded legal markets in the US, where most new clients start with a Google search before picking an attorney.

Their offline reputation was strong, but the digital footprint didn’t reflect it. Rankings, content, and paid coverage all trailed the competition.

CHALLENGE

Strong reputation, invisible during the digital search

LEADS

Referral-only pipeline

Growth capped on word-of-mouth while every high-intent search went to a rival firm.

SEO

Weak site SEO

The site had thin content and poor keyword coverage, so rankings never took hold.

PAID

No paid coverage

Zero PPC left urgent injury searches with competitor names in every ad slot.

APPROACH

Search-first site, high-intent PPC, and social authority content

Search-optimized site rebuild

Rebuilt pages with clear CTAs and case types that map to how injured clients search.

Injury-law content system

Regular topical content anchored the firm as the authority on LA injury cases.

Social trust pipeline

Warm content on Meta and LinkedIn built recall for prospects before the first call.

High-intent Google Ads

PPC captured urgent injury searches and routed them to the right case-type page.

Top-3 ranking push

Focused optimization landed 15 high-value LA injury terms inside Google top-3.

Consultation-tied reporting

Monthly reviews tied traffic and PPC spend back to booked consultations.

RESULTS

6 months of visibility, consultations, and top-3 rankings

Headline: +40% organic traffic, +20% consultations, 15 top-3 rankings. Monthly cadence, consultation-tied.

+40%
ORGANIC TRAFFIC

Organic site traffic climbed 40% within the first 6 months of the program.

+20%
CONSULTATIONS

Website consultations grew 20% off better rankings and paid coverage.

15+
TOP-3 KEYWORDS

Fifteen high-value LA personal-injury terms landed inside Google top-3.

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