Legal case study, 2023 to 2024
Drove 40% traffic growth and 20% more consultations for Boland Injury Lawyers in 6 months.
A Queens personal injury firm had flat inquiries in a fierce market. SEO, PPC and social media working together turned that around.
Organic website traffic rose 40% within six months of launch.
Consultations booked through the website rose 20%, thanks to better rankings and PPC.
The firm reached Google's top three for 15 high-value keywords.
CLIENT SNAPSHOT
The brief
A respected Queens personal injury firm in one of the most crowded legal markets in the US.
Boland Injury Lawyers P.C. is a well-respected personal injury law firm in Queens. It works in one of the most competitive legal markets in the country. The firm saw that most new clients research online before they choose a lawyer.
Its name was strong offline, but its online presence fell short of industry standards. Few people found it in search, and its social channels were quiet.
The problem
A strong record offline, but invisible when clients searched online.
What we did
One program across channels, with SEO for authority, PPC for reach and social for trust.
We met prospects wherever they looked for a lawyer.
We ran SEO and a strong content plan to lift rankings for priority keywords. Paid Google Ads caught high-value leads who needed a lawyer right away.
Social media campaigns shared steady, engaging content that built trust and authority.
BARS SHARE ONE SCALE PER CHART. BEFORE IS THE STARTING POINT.
Pages built to convert, with clear calls to book a consultation.
Steady content on injury law that builds topical authority.
Engaging content that builds trust with prospects before they call.
Google Ads campaigns that bring in qualified legal consultations.
15 high-value Queens personal injury keywords in Google's top 3.
Get your free website audit.
A written report in your inbox within 24 hours, with three fixes you can ship the same week, whether or not you hire us.