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Med spa marketing agency · 20+ aesthetics clients

A med spa marketing agency built for booked treatments, not vanity clicks.

You get a med spa marketing agency that builds around how clients actually shop for Botox, fillers, body contouring, laser, and weight-loss programs in 2026. A dedicated team runs the work for solo med spas, growing aesthetics brands, and multi-location groups. Every service is tuned to aesthetic-buyer behavior, from injectables advertising and Google Local to high-conversion websites, local SEO, ongoing maintenance, and multi-location rollouts. One accountable team across all of it, working inside your booking platform and ad accounts.

// medspa.dashboard Live
Booked treatments · MTD
312
+44% vs. last month
Avg. cost / new client
$112
38% below industry avg
Client funnel · this week
Inquiries 1,870
Consults 1,271
Booked 972
Treated 711
60+
Aesthetics brands served since 2022
68/mo
Avg. new clients per med spa
$112
Avg. cost per acquired client
+184%
Avg. local map-pack lift
Trusted by med spas and aesthetics groups across 12 states
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Who this page is built for

Med spa growth at every stage.

Med spa marketing is not one-size-fits-all. A solo injector working from a single suite needs different work than a fast-growing aesthetics brand with five locations and a regional director on every call. Pick the stage that matches your business, and you will be matched with the right team, the right scope, and the right monthly investment range from day one.

01 · STARTING UP

Solo med spas and single locations

New med spas and recently opened aesthetics studios that need to fill the appointment book fast. You get launch campaigns for Botox, filler, and laser, Google Business Profile setup, call and form tracking, and a website that turns first-week visitors into paid consults. Most solo med spas reach 40 to 80 booked treatments per month inside the first 90 days, at a cost per acquired client that pays back from the first syringe of toxin or first cycle of body contouring.

Typical investment $3.5k to $7k/mo
02 · SCALING UP

Growing aesthetics brands

Two to ten location med spa brands outgrowing a generalist agency. You get multi-location SEO, centralized reporting, and consistent paid acquisition that scales without the chaos of stitching ten dashboards together. One accountable team, one quarterly plan, one clear pipeline view across every location, with per-site economics so operators can see which med spas pull weight and which need a refreshed offer or a new landing page this quarter.

Typical investment $8k to $18k/mo
03 · FULL ROLLOUT

Multi-state aesthetics groups

Eleven plus location aesthetics groups and franchised med spa brands that need centralized brand, distributed local execution, and white-glove reporting per region. You get an acquisition rollout playbook that turns every new opening into a repeatable launch, so each location hits ramp targets faster than the last. Per-region dashboards roll up to the executive view, and the playbook gets handed to your in-house team if you ever bring marketing back inside.

Typical investment $20k to $60k/mo
Med spa marketing services we run

Five med spa marketing services.
All built for one industry.

Each service routes to its own deeper page with deliverables, pricing, and aesthetics-specific case studies. Hire any one of these med spa marketing services on its own, or stack them into a managed growth system that compounds month over month. Most med spa owners start with one or two and add the rest as the first phase pays back.

01 · FLAGSHIP

New-client acquisition (Med Spa PPC)

A full-funnel system to fill the calendar with high-value aesthetic clients. Google Ads and Meta campaigns for injectables, body contouring, and laser, call-tracked landing pages built around treatment intent, consult-fee qualification flows that filter out window shoppers, and front-desk script training so the leads you pay for actually convert into booked treatments instead of unanswered DMs and stale voicemails. This is the med spa marketing service most owners try first.

  • Google Ads and Meta campaign management for injectables, laser, body contouring
  • Call-tracked med spa landing pages by treatment line
  • Consult-fee and membership pre-qualification UX
  • Front-desk script and conversion training
Booked treatments · last 90 days +286%
02

Med spa web design

A med spa website built around the online consult booking, the membership signup, and the treatment-specific question. You get treatment-line pages for Botox, fillers, laser, body contouring, and skin, plus a homepage that puts the next action in front of every visitor in the first scroll, on every device, with a booking widget tied to Boulevard, Mindbody, Vagaro, or Aesthetics Pro.

  • Treatment-line landing pages for injectables, laser, and body contouring
  • Consult-fee and membership signup flows
  • Online booking integrated with your booking platform
03

Med spa SEO and Google Business Profile

Own the map pack. Google Business Profile optimization, location pages, citation cleanup, and on-page SEO tuned to how clients actually search for a med spa near them, including the long-tail phrases like “lip filler near me” and “CoolSculpting [neighborhood]” that pull up the map. Multi-location operators get a per-location SEO architecture that scales without cannibalizing rankings between sites.

  • GBP setup, photos, and weekly treatment-post calendar
  • Multi-location SEO architecture
  • Service-area and neighborhood pages by treatment
04

Med spa hosting & maintenance

Keep the site fast, secure, and growing after launch. Plugin and theme updates, performance monitoring, security patching, page speed tuning, and on-demand content edits handled by the team that built the site in the first place. No re-onboarding a new agency every time a Botox special needs to launch or a new injector bio needs to go live.

  • Plugin, theme, and security updates
  • Monthly performance and uptime reports
  • Treatment promo edits and on-demand fixes
05

Multi-location aesthetics rollout

A repeatable acquisition playbook for every new med spa you open or acquire. Centralized brand, distributed local execution, per-region pipeline dashboards, and a 21-day launch timeline that hits ramp targets faster with every successive site. Built for aesthetics groups planning to add 4 to 20 locations in the next 24 months and need the marketing to keep up.

  • New-location launch playbook
  • Centralized brand with local SEO automation
  • Per-region pipeline dashboards
Schedule a strategy call
How the services compound

One med spa growth flow,
not four random services.

Most agencies sell SEO, PPC, websites, and maintenance as four separate line items, each with its own account manager, its own report, and its own opinion of what should happen next. You get them run as four stages of one flow, where each stage feeds the next, and where one accountable team owns the whole arc from first wireframe to the conversion experiment six quarters from now.

STAGE 01 · FOUNDATION

Website and tracking

The conversion-built website, call and form tracking infrastructure, and booking platform integration. Every dollar you spend later on Google Ads, Meta, or SEO flows through this layer, so it gets built first and built right. Without it, you are paying to send qualified search traffic to a site that loses 70 percent of them before they click the consult button.

Owned byWeb + dev team
STAGE 02 · VISIBILITY

Local SEO and GBP

Compounding organic visibility on Google Maps and Google Search. Cheap to maintain, durable, and slow to start, which is why most agencies undersell it. You get the on-page work that turns aesthetics keywords into map-pack rankings. The foundation of long-term low-cost client acquisition for any med spa that plans to operate for the next decade.

Owned bySEO team
STAGE 03 · DEMAND

Paid acquisition

Google Ads and Meta campaigns to fill the calendar fast while local SEO compounds in the background. Tuned to your treatment mix, your ideal client profile, and the conversion economics of your med spa. Call-tracked, lead-attributed, and reported against booked treatments, not just clicks or impressions.

Owned byPaid media team
STAGE 04 · DURABILITY

Maintenance and CRO

Ongoing site maintenance, conversion rate optimization, and performance tuning. Hosting, security, plugin updates, page speed monitoring, and the monthly experimentation that keeps the conversion rate inching up over time. The foundation keeps compounding instead of decaying after launch.

Owned byMaintenance team
How aesthetic clients actually shop in 2026

The buying journey for injectables, laser, and body contouring is not what it was three years ago.

Most med spa marketing playbooks still assume a 2019 buyer: searches Google, clicks the first paid ad, calls the number, books a consult. The actual 2026 journey is a 4 to 12 week multi-touch path across TikTok discovery, Instagram research, Reddit reviews, Google verification, and finally a website booking. If your med spa marketing agency is running campaigns built for 2019 behavior, you are paying full price to compete on the wrong surface.

01 · DISCOVERY

TikTok and Instagram Reels

Aesthetic clients first hear about a treatment from a creator they follow, a friend who got it done, or a Reel that lands on their For You page. Discovery happens on social, not on Google, and rarely on a brand-owned channel at first. Most med spas under-index here because the content production cadence required (4 to 6 short-form videos per week per location) does not fit a generalist agency’s SLA. The med spas that grow fastest in 2026 are the ones with an injector on camera at least twice a week, talking about the treatments they sell, in the format the platform actually rewards. This is a structural advantage that compounds, because each video stays in rotation for months.

Touchpoints before booking 3 to 7
02 · RESEARCH

Reddit, RealSelf, Google reviews

After discovery, clients move into research mode. They read Reddit threads about the treatment, check RealSelf reviews of the provider, scan Google reviews of nearby med spas, and Google “[treatment] cost,” “[treatment] before and after,” and “[treatment] near me” queries to triangulate price and quality. This is where most leaky funnels lose the client. A med spa with thin Google reviews, no RealSelf presence, and no SEO content for high-intent comparison queries is invisible during the research stage, even if their TikTok did the discovery work. The acquisition arithmetic falls apart at exactly the moment the client was ready to commit.

Avg. research window 14 to 60 days
03 · CONVERSION

Mobile-first website booking

The booking happens on the website, on mobile, almost always after business hours. A consult-fee checkout that loads in under 2 seconds, presents the next available appointment slot in the prospective client’s timezone, and qualifies them on insurance, treatment fit, and budget before the front desk ever picks up the phone is the difference between a 6.1 percent conversion rate and a 1.4 percent one. Most med spa websites are still gallery sites with a contact form bolted on, which is why most med spa PPC budgets get burned at the worst possible point in the funnel: the last click before the booking.

Avg. booking time-of-day 9pm to 11pm
Common med spa questions

Questions every aesthetics owner asks.

Solo med spas typically invest $3.5k to $7k per month all in, services plus media. Growing aesthetics brands run $8k to $18k per month. Multi-state groups and franchised med spa operators usually fall between $20k and $60k per month, scaled to location count and treatment mix. You will get a specific range on the strategy call, based on your current marketing spend, your growth targets, and what is already producing in your med spa. No two med spas get the same number, and that is the point of the call.
Paid media on Google Ads and Meta typically produces booked consults inside the first 30 to 60 days, sometimes faster if your treatment mix runs to high-intent procedures like body contouring or laser. Local SEO and Google Business Profile work compounds over 3 to 6 months and becomes the durable engine that keeps producing clients after paid spend levels off. Multi-location med spas usually see the fastest aggregate lift, because each new location compounds onto the central brand, GBP infrastructure, and ad accounts already running. You get a written timeline with monthly milestones inside the first week of work.
Always. You own everything from day one: the site code, your Google Ads account, your Meta Business account, your GA4 property, your CRM, your booking platform, your call tracking numbers, your Google Business Profile. We work inside your accounts, not ours, and every credential is yours from the first day of onboarding. If we ever part ways, your med spa keeps running without a missed call or a lost client record, and the next team you hire walks into a clean handover, not a fight for access. That is non-negotiable and written into every contract before the first dollar gets invoiced.
Yes. Multi-location is one of the things we are built for. We support aesthetics groups from 2 to 30 plus locations with centralized brand, distributed local SEO, per-location reporting, and a repeatable launch playbook for new acquisitions or de novo openings. New locations hit ramp targets faster than the last one, because every system is documented, every channel is canned, and every report rolls up to the executive view. The playbook covers the first 90 days of a new open, from GBP setup to launch advertising to front-desk training, so you never have to reinvent the launch every time a new lease closes.
Boulevard, Mindbody, Vagaro, Aesthetics Pro, Symplast, Nextech, and Zenoti are our most common integrations. We support online booking widgets, lead-to-client attribution, and revenue reporting across all of them. Other platforms get evaluated on the strategy call, and the answer is almost always yes if there is an API or a structured export. You should never have to leave your booking platform to see the clients these med spa marketing services are producing, and your front desk should never have to copy a name and number from one screen to another.
No long-term contract. We start with a 90-day proof window so you can see the work shipping, the leads landing, and the reporting flowing into your inbox every week. After that, engagements run month to month. We would rather earn the next month than lock you into a year of work you are unsure about. The clients who stay the longest are the ones who could leave at any point and choose not to. That is the relationship we are built for, and the only one that produces compounding results over multiple years of a med spa’s growth.
A senior aesthetics strategist with multi-year experience running med spa accounts, not a generalist account manager pulled from the next available bench. You get a direct Slack channel with the strategist and the operators executing the work, so the people building your ads, writing your treatment pages, and watching your map pack are the same people answering your questions. No ticket queues, no layered escalation paths, no junior account exec parroting back what you said last week. If something needs to change at noon, you message the people doing the work, and they fix it before you finish lunch.
A generalist agency runs the same playbook on a med spa, a lawyer, and a plumber, with the keywords swapped out. You get med spa marketing services built on actual aesthetic-buyer behavior: how people research Botox at 10pm, how price-shopper questions get filtered before the consult, how front-desk pickup rates change conversion math, how membership and recall programs pull repeat treatments from existing clients. Every campaign, every page, every report is shaped by 60 plus aesthetics engagements since 2022, not by a playbook borrowed from someone else’s vertical. That is the difference, and it shows up in the cost per acquired client at month three.
Social content production for aesthetic brands is a different discipline from paid media or SEO, and we work with two partner studios that handle the on-camera coaching, video editing, and posting cadence. Most med spa marketing engagements pair the paid-and-organic stack we run with a 4-to-6-video-per-week production cadence handled by our partners, with all assets handed back to your team to repost across TikTok, Instagram Reels, and YouTube Shorts. You own every clip. The integrated brief means the social content reinforces the same treatment lines, offers, and price points the paid campaigns are pushing, instead of running on a separate creative track. If you have an in-house content team, the engagement adapts to support them instead.
Yes, this is one of the highest-leverage interventions for a med spa marketing program in 2026. Aesthetic clients want to see the injector or provider on camera before they book. They want to hear how the treatment feels, see the technique, and trust the provider before they walk in. Our partner studios run a 4-week on-camera coaching program for providers who have never filmed themselves before, with a structured framework for treatment-explanation videos, before/after walkthroughs, FAQ responses, and provider day-in-the-life content. By week 4, most providers are comfortable enough to film 2 to 3 short videos per shift without coaching. The output transforms the cost of every other channel, because warm-traffic clients convert at 2 to 3 times the rate of cold-traffic clients.
Yes. A med spa marketing program that ignores membership and recurring-treatment economics is incomplete. The unit economics of acquisition only work if the new client comes back for the second filler appointment, the laser package, or the monthly skin program. Every engagement includes a membership-and-recall audit: how the program is structured, how new clients are introduced to it on the booking page, how lapsed clients get reactivated, and how the program shows up in your booking platform reporting. Most med spas under-invest here, leaving 20 to 40 percent of potential lifetime value on the table. The acquisition campaigns we run get more efficient as the membership program does more work behind them.
GLP-1 programs are a fast-growing line for med spas in 2026, and they come with both real demand and real complexity. The demand side: clients are actively searching for compounded semaglutide and tirzepatide programs in their local market, and the auction price for prescription-related keywords is still relatively low compared to dental implants or body contouring. The complexity side: Google’s healthcare ads policies are strict, prescription drug claims have to be carefully phrased, and supervising-physician disclosures need to live on every relevant page. We have run paid and SEO programs for med spas with GLP-1 lines since the category emerged, and the playbook handles the compliance side as a foundational requirement, not a final-mile bolt-on. The campaigns convert well when the legal structure is in order.
// Case studies

Real practices, real numbers.

A sampling of recent engagements that match this work.

Browse all case studies
Med Spa · IV + aesthetics · Galveston, TX

Launched a Galveston IV + med spa to 1.2K monthly impressions and 3 top-5 keywords from a standing start.

A brand-new IV drip + aesthetics practice on Galveston Island needed a destination for tourists and locals alike. We shipped a mobile-friendly, SEO-optimized site and a Google Ads campaign targeting cruise visitors, beach-goers, and neighboring communities — earning 1.2K+ monthly impressions, 80%+ engagement on service pages, and half of visits from organic search.

Site impressions 1.2K+
Top-5 keywords 3
Read the case study →
Med Spa · Upscale · Calabasas, CA

Launched an upscale Calabasas med spa with a brand and site matching the room — booked out from week one.

A Calabasas aesthetics practice had clinical talent but no cohesive identity. We delivered a complete brand system — logo suite, typography, accessible color palette — paired with a mobile-first, conversion-focused site that opened the doors with credibility already established.

Launch readiness Day 1
Calendar Booked
Read the case study →
Med Spa · Injector-led · Solo-provider

Built an injector-led med spa distributor-ready in 6 weeks — online bookings live from launch.

A solo-provider injectable practice needed a website that would (a) unlock cosmetic distributor accounts that wouldn't ship without one and (b) let returning patients self-book without DMs. We shipped a brand-aligned WordPress build with native booking, treatment-led copy, and a retainer for ongoing service additions.

Distributors Unblocked
Online bookings Live
Read the case study →