Redefine Web

SaaS case study, 2023 to 2024

Ranked Custimy in Google's top 10 for 500+ SaaS keywords with isometric design and SEO.

A SaaS data platform swapped a generic look for isometric design that fits the brand. It also got a backend built to scale. It now ranks 500+ keywords on page one, draws 25K+ organic visits a month and keeps visitors for 165 seconds on average.

Web Design Web Development
Homepage of Custimy, a SaaS · Customer Data Platform · Ecommerce business, shown in a browser window
CUSTIMY.IO
500+
KEYWORD RANKINGS

First-page rankings for 500+ industry keywords.

25K+
MONTHLY VISITS

Organic traffic grew to 25,000 visits a month.

165s
SESSION DURATION

Average session time rose to 165 seconds, a sign of stronger engagement.

Headline result · 500+ first-page keywords Reporting cadence · monthly · tied to rankings

CLIENT SNAPSHOT

Profile SaaS startup
Sector Customer data platform · ecommerce
HQ United States
Recognition Innovative ecommerce SaaS
Engagement Web + SEO partner
Timeline 2023 / 2024
Platform Custom build

The brief

A customer data platform that unifies ecommerce by pulling CMS, email, analytics, customer service and social data into one place.

Custimy is a customer data platform for online stores. It pulls data from the CMS, email, analytics, customer service and social media into one place. With it all in one spot, stores can send newsletters made for each buyer, smart product picks and targeted campaigns.

Custimy is built to scale, so it keeps up with fast growth and handles data well. As a new SaaS firm, it had to stand out, draw in investors and turn visitors into users.

The problem

A new entrant, a complex backend and low online visibility.

Custimy faced major hurdles in building credibility.

It needed a site that looked modern and tech-savvy but still felt trusted by store owners and investors.

The site had to work, and work well.

Its first setup did not have a backend strong enough to link APIs for live sales and customer data. It was also hard to find, with almost no SEO.

What we did

Isometric design, a scalable backend and SEO aimed at a niche.

We designed a complete digital overhaul, from the look of the site to the systems behind it.

We built a custom isometric website with modern illustrations and UI parts that show the brand. We built a backend that links to many APIs, so B2B data flows smoothly. At the same time, off-site SEO and link building went after industry keywords.

RESULTS
500+ KEYWORD RANKINGS First-page rankings for 500+ industry keywords.
25K+ MONTHLY VISITS Organic traffic grew to 25,000 visits a month.
165s SESSION DURATION Average session time rose to 165 seconds, a sign of stronger engagement.
Isometric design true to the brand

Modern illustrations and UI that match an innovative SaaS brand.

Scalable backend

Multiple API integrations for real-time data.

Industry SEO

Off-site campaigns aimed at niche keywords.

Custom illustrations

A look that stands apart from generic SaaS sites.

Performance ready for B2B

A reliable backend that handles enterprise queries.

FREE · WRITTEN IN 24 HOURS · NO PITCH

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WRITTEN IN 24 HOURS · 10,000+ SITES RUN · 300+ CLIENTS SINCE 2021