A Frisco, TX residential + commercial roofing company expanded across 3 surrounding cities with SEO + paid + content — 340% lead growth, 109% web traffic increase, and 300% revenue growth fueling diversification into HVAC + plumbing.
Elevated Roofing, headquartered in Frisco, Texas, has established itself as a trusted name in residential and commercial roofing across the DFW metroplex. With 20+ years of exceptional artistry, they grew into a recognized leader.
Like many home service businesses, maintaining word-of-mouth alone wasn't enough. Their ambitions extended beyond Frisco into Plano, McKinney, and Allen — saturated with aggressive local competitors.
Elevated wasn't ranking for competitive keywords in nearby cities. SEO efforts were inconsistent, paid ads consumed budget with low conversions, and content existed but wasn't strategically aligned. Conversion infrastructure was weak.
We built a custom landing-page framework, optimized plugins for speed, ensured 100% uptime, created service-area pages dominating surrounding cities, fixed technical SEO + link building + local citations, produced blog content + digital PR, and adjusted ad campaigns with conversion tracking.
Plano, McKinney, Allen each ranked individually.
Plus structured local citations.
Authority + search visibility built together.
Conversion tracking + landing page testing.
Boosting lead capture sitewide.
Traffic + lead growth feeding HVAC + plumbing expansion.
Elevated transformed from struggling to grow digitally into a dominant multi-city provider — 109% more traffic, 111% higher conversion rates, 340% more leads, 300% revenue growth, fueling expansion into HVAC + plumbing.
Whatever your stage. Exploring, evaluating, or ready to move. We meet you there. No pressure, no slide-deck theater.