Healthcare case study, 2023 to 2024
Drove 450% keyword growth for Hightop Health's new mental health MSO, launched from scratch.
A new mental health MSO had no website. It went from unseen to page one in tough markets. Keyword rankings rose 450%, top 3 keywords rose 300% and the network now has a site that can grow with it.
Overall keyword rankings rose 450%, giving Hightop wide visibility.
Top 3 keyword rankings rose 300%, bringing in patients ready to book.
One scalable, central website that works as a long-term system for SEO and winning patients.
CLIENT SNAPSHOT
The brief
A fast-growing mental health Management Services Organization that supports trusted clinicians across several regional brands.
Hightop Health, LLC is a fast-growing mental health MSO. It backs a network of trusted clinicians. The group puts patients at the center of care. It offers talk therapy (psychotherapy), psychiatric medication management and Ketamine therapy.
Besides its lead brand, Hightop runs respected regional brands. These include Georgia Psychiatry & Sleep, Psych Atlanta and Roots Behavioral Health.
The problem
No website, many brands to manage and a competitive market.
What we did
One central platform that scales, with SEO built around what patients search for.
We designed one central, scalable digital platform that brings Hightop's whole network together under a single core site.
The site is built from design blocks that fit together, with one brand and a calm look. SEO went after local searches from people ready to book. We wrote the content in plain words, so it feels friendly but still expert.
BARS SHARE ONE SCALE PER CHART. BEFORE IS THE STARTING POINT.
Modular, scalable WordPress for the whole network.
Plain-language SEO content for people seeking care.
Won non-branded keywords that rivals used to hold.
Ready for new services and new brands.
A look that suits mental health care.
Get your free website audit.
A written report in your inbox within 24 hours, with three fixes you can ship the same week, whether or not you hire us.