Redefine Web

Manufacturing case study, 2023 to 2024

Drove 5K+ monthly visits and cut CPA 60% at Printed Mint with an SEO-led redesign.

A print-on-demand and fulfillment platform had a website that underperformed. We replaced it with a brand-led build made to convert, plus SEO. In 6 months it reached 5K+ monthly organic visits, 125+ first-page keywords and a 60% lower CPA.

Web Design Web Development
Homepage of Printed Mint, a Print on Demand · Ecommerce Fulfillment business, shown in a browser window
PRINTEDMINT.COM
5K+
MONTHLY VISITS

Monthly organic visits within six months of launch.

125+
FIRST-PAGE KEYWORDS

Target keywords ranked on Google's first page.

-60%
CPA

Drop in CPA from SEO traffic and better conversions.

Headline result · 5K+ monthly visits Reporting cadence · monthly

CLIENT SNAPSHOT

Profile Print-on-demand platform
Sector Print on demand · white-label fulfillment
HQ United States
Recognition 70,000+ merchants served
Engagement Web + SEO partner · 6 months
Timeline 2023 / 2024
Platform WordPress

The brief

A premium print-on-demand and fulfillment platform for modern brands, known for fast production, no minimums and custom packaging.

Printed Mint is a premium print-on-demand and fulfillment platform for modern brands. It makes products, custom packaging and white-label fulfillment with no minimums, and production ships in two to three business days. Its "whatever it takes" mindset blends print know-how with marketing sense.

It already served 70,000+ merchants and plugged into Shopify, Etsy, Faire, TikTok and OrderDesk. But brands now research a fulfillment partner in search first, and it needed a stronger online presence to keep up.

The problem

An outdated site, no SEO and too much reliance on paid ads.

Printed Mint struggled to grow online.

The website looked dated, was hard to navigate and was not built to convert. In the crowded print-on-demand market, it barely showed up in organic search, so the company relied on word of mouth.

Weak calls to action, unoptimized content and technical issues hurt conversions.

Heavy spending on paid ads, with no plan that could last, drove CPAs up.

What we did

A custom redesign and SEO built to win first-page keywords.

We designed a custom, content-rich website that fits the Printed Mint brand.

Easy navigation and a balanced design point visitors to the key actions. The content is optimized for both people and search engines. SEO targeted the product and fulfillment searches buyers use when they are ready to act.

RESULTS, CHARTED BEFORE AND AFTER
5K+ MONTHLY VISITS Monthly organic visits within six months of launch.
125+ FIRST-PAGE KEYWORDS Target keywords ranked on Google's first page.
CPA -60%
Before
After

BARS SHARE ONE SCALE PER CHART. BEFORE IS THE STARTING POINT.

Custom website redesign

True to the brand, rich in content and built to convert.

Calls to action that convert

Clear next steps for ecommerce brands.

SEO and 125+ keywords

First-page rankings for high-intent product searches.

Content built for engagement

Easy-to-read content that keeps visitors around.

FREE · WRITTEN IN 24 HOURS · NO PITCH

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WRITTEN IN 24 HOURS · 10,000+ SITES RUN · 300+ CLIENTS SINCE 2021