Transformed PacFul from print provider to marketing services platform
A traditional commercial printer rebuilt as a marketing services hub. Client-specific storefronts on PTI MarcomCentral plus 5 Ricoh Pro C901s now process 500+ daily jobs for 50+ retainer clients.
A California commercial printer rebuilt as a marketing services hub
Shrinking offset margins as clients moved digital-first
Offset margins collapsing
Competitors drove offset prices down. Every job returned less than the run before.
Clients going digital-first
Buyers wanted integrated workflows and on-demand tools, not one-off print orders.
Tech stack lagging
Early click-print-deliver services worked but lacked the platform to grow into services.
Storefronts, variable data, and a Ricoh Pro digital press fleet
Client-specific storefronts
PTI MarcomCentral gave 50+ clients a branded, customized ordering intranet feel.
Variable data printing
Personalization at scale ran across direct mail, collateral, and campaign kits.
Ricoh Pro C901 fleet
Five high-capacity digital presses handled 500+ daily jobs with tight turnaround.
Workflow automation
Campaign and asset management integrated end to end so ops did not bottleneck.
Offset to digital transition
Cut cost per unit and raised quality while moving legacy runs onto digital presses.
Retainer client model
Monthly proactive support locked in a 50+ retainer client base for recurring revenue.
A marketing services powerhouse with 500+ daily jobs
Headline result: 500+ daily jobs across 5 digital presses for 50+ retainer clients.
Around 500 jobs processed daily across five high-capacity digital presses.
Over 50 clients now run recurring campaigns through custom storefronts.
Five Ricoh Pro C901s installed for capacity, quality, and long-term scalability.
More cases that match this work
