Professional Services case study, 2023 to 2024
Drove 101% more search visibility for Sharon M. Gum, CPA with local SEO.
A Southern Illinois accounting firm with no online presence became the most visible CPA in Monroe County.
Visibility in Google Search went up.
Views in Google Maps went up.
Client phone calls grew.
CLIENT SNAPSHOT
The brief
A Southern Illinois accounting firm that gives small businesses advisory, tax and payroll services.
Sharon M. Gum, CPA is a Southern Illinois accounting firm that serves small businesses. It focuses on business advisory, tax and payroll. But it had nothing online to help it grow. There was no website, no optimized social profiles and an unclaimed Google Business Profile.
The problem
No online presence, an unclaimed profile and no one finding it in local search.
What we did
A new site, a claimed profile, content, reviews and press to lead locally.
We started from nothing and built every piece the firm needed online.
We built the firm's first WordPress site and fixed its technical SEO. We claimed and optimized its Google Business Profile, posted content every week and ran a Google Maps campaign.
Press releases and local citation networks built its authority.
BARS SHARE ONE SCALE PER CHART. BEFORE IS THE STARTING POINT.
Works on every screen and built for local search.
Claimed and optimized, with a steady way to collect reviews.
Expert content on accounting topics.
Citations across a network of directories.
Shared through high-authority media outlets.
Get your free website audit.
A written report in your inbox within 24 hours, with three fixes you can ship the same week, whether or not you hire us.