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Med Spa Website Design

Med Spa Web Design
to Book More Consults.

A med spa site your clients book from between appointments. Boulevard, Zenoti, or Vagaro wired into the header. One page per treatment with real before-and-after photography. Injector bios that build trust. Launch in 30 days at 98 PageSpeed.

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Med spa practices we run programs for
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Avg booked-treatment lift year one
$0
Median cost per booked treatment
Med Spa website design dashboard preview - Redefine Web
30+ builds across med spa 4.8% CVR avg post-redesign 98 PageSpeed mobile on launch Owned by you at handoff
Selected med spa brands we build sites for
Alira HealthDelicate DentalHighTop HealthLifeStanceNC DentalPeaceful Mind PsychologyPEL Rehabilitation MedicineSmile DesignVP DentalArmaninoBSHGovernment Legal ServicesMarmaladeMontegraOxford CapitalPaquin CarrollPCO BookkeepersPeak Accounting SolutionsRiverSaaSRosenbaumStanhope CapitalStella MarisTilghman BuildersToyotaUptimeWillentz
Reviews across 5 platforms
Verified by people who actually paid us.
Trustpilot
4.7/5
★★★★★
25+ verified reviews
5.0/5
★★★★★
40+ verified reviews
GGoogle
5.0/5
★★★★★
5+ verified reviews
DDesignRush
4.9/5
★★★★★
29 verified reviews
gGoodFirms
5.0/5
★★★★★
20 verified reviews
What you get

What every med spa website
delivers at launch.

Nothing here is "reach" or "impressions". Every outcome maps to a revenue event you can point at.

Med Spa web outcome 1 mockup: Higher visitor-to-conversion rate. for med spa services tied to consult booked.
Outcome 01

Higher visitor-to-conversion rate.

Built-to-convert architecture, consult-fee qualifying UX, and a shortened funnel move the number that puts revenue on the board. Website builds that measurably outperform your current baseline in the first 60 days after launch.

Med Spa web outcome 2 mockup: Local med spa SEO baked into the build. for med spa services tied to consult booked.
Outcome 02

Local med spa SEO baked into the build.

Every page ships with med spa-relevant schema, targeted metadata, and search intent baked into URL slugs. No SEO retrofit six months after launch.

Med Spa web outcome 3 mockup: Owned by your team at handoff. for med spa services tied to consult booked.
Outcome 03

Owned by your team at handoff.

Your name on the domain, your logins on the CMS, your team trained on the platform. Walk away with the site whole if you ever leave.

// What is included

What you actually get from our med spa web design services.

Fixed scope. Fixed timeline. Fixed outcomes. Each phase below has a defined deliverable, a written sign-off, and a date on the calendar.

Med Spa web design phase 01 · Discovery · Discovery phase mockup showing three leadership interviews with founder, ops lead, and marketing lead plus technical audit checklist and 28-page written brief signed off before design starts

Discovery that earns the brief.

Two weeks. Owner interview, technical audit of your current site, Zenoti + analytics + ad accounts, competitor benchmark of five med spa peers, Zenoti data mapping. The output is a written brief your leadership can sign off on before we design a pixel or write a line of code.

Phase duration
2 weeks
Sign-off required
Before design starts
// Deliverables
  • Leadership interviews
    3-4 working sessions with owner, ops lead, and marketing lead. How clients currently discover you and why they convert or bounce.
  • Technical audit
    Current site, Zenoti, ad accounts, analytics, pixel setup, performance baseline against Core Web Vitals.
  • Competitor benchmark
    Side-by-side comparison of 5 med spa peers on mobile, desktop, conversion path, and organic visibility.
  • Written brief + sitemap
    20-30 pages: target client persona, service priorities, page architecture, conversion goals, Zenoti integration plan.
Med Spa web design phase 02 · Design · Design phase mockup showing Figma design system with type scale, color tokens, component library, mobile-first artboard beside desktop artboard, engineer-validated same-week

Design built for your med spa client, not a Dribbble reel.

Mobile-first design system with conversion patterns baked in from wireframe stage. Every component validated by the engineer in the same week it is drawn. You get a Figma file your team owns, not a slide deck you can't edit.

Phase duration
3-4 weeks
Output format
Figma + design tokens
// Deliverables
  • Design system + tokens
    Type scale, color, spacing, button library, form library, conversion patterns. Fully documented and engineer-validated.
  • Mobile-first page designs
    Home, services, about, resources, contact, and every priority landing page. Phone view first, desktop second.
  • Med Spa conversion UX
    Med Spa-specific patterns proven to drive consult booked volume.
  • Interactive prototype
    Click-through Figma prototype of full browse-to-convert flow, tested on real phones before we write production code.
Med Spa web design phase 03 · Engineering · Engineering phase mockup showing Lighthouse mobile scorecard 98 Performance 100 Accessibility 100 Best Practices 100 SEO plus Core Web Vitals LCP 1.4s CLS 0.02 INP 142ms all green

Engineering that hits 98 PageSpeed on mobile.

WordPress + custom PHP or Next.js by default. LiteSpeed / edge CDN, Core Web Vitals as an acceptance criterion, WCAG 2.1 AA verified before launch. Nothing ships to production without hitting the numbers.

Phase duration
5-8 weeks
Stack
Recommended, not pushed
// Deliverables
  • Production-ready build
    Fully responsive across phone, tablet, desktop, and large displays. Cross-browser QA in Chrome, Safari, Firefox, mobile Safari.
  • CMS your team can edit
    Editor experience the ops lead can use without a developer. Content, images, service pages all self-serve.
  • Core Web Vitals green at launch
    LCP under 1.8s mobile, CLS under 0.05, INP under 200ms. Verified via Lighthouse and CrUX before we ship.
  • WCAG 2.1 AA accessibility
    Axe automated scans, manual audit, NVDA and VoiceOver screen-reader tests. Table stakes for a modern site.
Med Spa web design phase 04 · Integration · Integration phase mockup showing form submit routed through single abstraction layer to CRM, GA4, Meta CAPI and reviews platform, plus stack swap comparison showing 50 files 6 weeks without abstraction versus 1 file 2 days with

Integrations that survive your next Zenoti upgrade.

Zenoti, Boulevard, Mangomint integrations. GA4, analytics, tracking, review platform. Forms and consult booked events route straight into the Zenoti record with campaign-source tagging. Built with documented abstraction layers so the next stack swap is days, not months.

Phase duration
2-3 weeks
Integrations
Documented abstraction layer
// Deliverables
  • Zenoti integration
    consult booked data written into Zenoti on submit. Campaign-source tagged so paid channels can attribute back to the click.
  • GA4 + pixel setup
    GA4 conversion events, Meta CAPI, Google Ads pixels wired with server-side backup. iOS-14-aware attribution.
  • Review + reputation feed
    Review platform feed piped into service pages. Star ratings visible in organic SERPs.
  • Documented handoff
    Every integration mapped in a README your next engineer can read cold. No hidden dependencies.
Med Spa web design phase 05 · Launch · Launch phase mockup showing status page with DNS cutover live, 247 old URLs 301 redirected, 99.99% uptime SLA met green bars for 28 days, and handoff pack with Figma GitHub CMS README all your workspace

Launch with monitoring live from day one.

Production DNS cutover, 301 map from the old site, uptime + Core Web Vitals monitoring live, and a 30-90 day post-launch support window. Your team keeps the design files, the CMS logins, and the repo. Walk away with the site whole if you ever leave.

Phase duration
1 week
Ownership
Fully yours at handoff
// Deliverables
  • DNS cutover + 301 map
    Old URLs redirected to the new architecture. No organic traffic loss on launch day.
  • Uptime + CWV monitoring live
    Uptime pings every 60 seconds. Weekly CWV field-data digest.
  • 30-90 day post-launch support
    Fixes + tweaks covered inside the launch window. Written escalation path.
  • Full handoff pack
    Design files, CMS logins, repo, README. Ownership sits with you.
Pricing + feature comparison

Four med spa website tiers for every stage of aesthetics growth.

Pick the tier that matches your practice size. Move up or down anytime with 30 days notice. No setup fees, Hover any feature name for a plain-English explanation.

01 · Launch
$1,500one-time

A conversion-ready site for solo injectors and single-location med spas that need to fill the calendar fast.

Solo & single-location
  • Up to 5 pages
  • 3 treatment-line pages
  • Online booking integration
  • Local SEO foundation
  • Mobile + speed optimized
  • 30-day post-launch support
  • Consult-fee & membership UX
  • Multi-location SEO
Start with Launch
03 · Scale
$7,500one-time

For 2 to 10 location aesthetics brands needing centralized brand and distributed local execution.

Multi-location groups
  • Unlimited pages
  • All treatment-line pages
  • Multi-location SEO architecture
  • Per-location analytics
  • Booking platform deep integration
  • Custom CMS training
  • 90-day post-launch support
  • Quarterly CRO reviews
Start with Scale
04 · Enterprise
From $25,000one-time

For franchised med spa brands and 11 plus location operators needing white-glove delivery, security review, and ongoing optimization.

Aesthetics groups & enterprise
  • SOC 2 / SSO integration
  • Custom security review
  • Dedicated success team
  • White-label client portal
  • New-location launch playbook
  • SLA-backed uptime
  • Quarterly executive reviews
  • Everything in the previous tier
Request a proposal

Compare every feature by category.

Tap any section to expand or collapse. Hover a feature name for a plain-English explanation.

Pages + content3 features
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
Up to 5 pages
Up to 12 pages
Unlimited pages
Booking + conversion3 features
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
Online booking integration
CallRail call tracking
HIPAA-aware forms
SEO + local4 features
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
Local SEO foundation
Multi-location SEO
Advanced local SEO + schema
Multi-location SEO architecture
Reporting + analytics2 features
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
Per-location analytics
Quarterly CRO reviews
Uptime + security1 feature
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
SLA-backed uptime
Performance + tech1 feature
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
Mobile + speed optimized
Support + onboarding5 features
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
30-day post-launch support
60-day post-launch support
2 rounds of revisions
Custom CMS training
90-day post-launch support
Compliance + enterprise3 features
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
SOC 2 / SSO integration
Custom security review
White-label client portal
Team + service level2 features
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
Dedicated success team
Quarterly executive reviews
Other6 features
Feature01 · Launch02 · GrowthPopular03 · Scale04 · Enterprise
3 treatment-line pages
Consult-fee & membership UX
6 treatment-line pages
All treatment-line pages
Booking platform deep integration
New-location launch playbook
The 12-month math

See what our 3 free fixes could earn back.

Drop your numbers in. Assumes a 20% relative visitor-to-booked improvement, which is what our first audit typically finds on non-optimized sites in your vertical.

2,200
20015K
$550
$50$5K
1.5%
0.5%5%
What switching earns you
Right now
$33,000
With our 3 free fixes
$39,600
Extra per month
+$6,600/month
Over 12 months, that's +$79,200 back in your practice.
Directional numbers based on a 20% relative conversion improvement. A med spa designer walks through your actual booking funnel on the 30-minute audit.
Website Design FAQ

Common
website design questions.

If your question is not here, book the 30-minute call. A med spa designer answers directly on the call.

How much do med spa web design services cost?

Med spa web design services at Redefine Web run $1,500 to $25,000+ per project as a one-time fixed fee. Launch is $1,500 for a solo injector or single-location med spa with 5 to 8 pages, Boulevard or Vagaro booking integration, and one page per core treatment. Growth is $3,500 for med spas adding 5 to 10 treatment-specific pages (Botox, filler, laser hair removal, CoolSculpting, HydraFacial) plus injector bios. Scale is $7,500 for multi-location aesthetics groups. Enterprise starts at $25,000 for DSA-affiliated med spas and franchise systems.

Every tier is fixed-price. What the fee covers: strategy, wireframes, custom design, WordPress build, booking platform integration (Boulevard, Zenoti, Vagaro, Aesthetic Record), HIPAA-aware consent form setup, accessibility audit, on-page SEO, before/after gallery workflow, launch, and 30 to 90 days of post-launch support.

Ongoing website care plans start at $199/mo and are billed separately.

How long does a med spa website design project take from kickoff to launch?

Launch tier med spa website design ships in 30 days. Growth tier med spa website design projects go live in 6 to 8 weeks. Scale tier builds ship in 8 to 12 weeks. Enterprise builds run 12 to 20 weeks depending on integration count, per-location page volume, and per-state medical spa compliance review.

Week-by-week for a Growth tier med spa build. Week 1: kickoff, brand review, sitemap approval, treatment-page mapping (Botox, filler, CoolSculpting, laser, HydraFacial, chemical peel). Weeks 2 to 3: wireframes and content audit. Weeks 4 to 5: high-fidelity design in Figma. Weeks 6 to 7: WordPress build with Boulevard or Vagaro booking integration. Week 8: content load, before/after gallery build, accessibility audit, launch.

What slows med spa projects. Slow content delivery (injector bios, before/after photography, treatment descriptions with proper medical review). Late booking platform decisions. Scope changes after wireframe approval.

Does med spa website design integrate with our booking platform and CRM?

Yes. Med spa website design at Redefine Web integrates with your booking platform, CRM, and marketing automation. Standard supported tools: Boulevard, Vagaro, Zenoti, Mindbody, Aesthetic Record, Symplast, PatientNow, Nextech, Mangomint, and Klaviyo with HIPAA add-on.

Integration depth by tier. Launch includes 1 embedded booking widget for new consult booking. Growth adds 2-way sync with your booking platform plus HIPAA-aware form routing. Scale adds custom API endpoints, per-location scheduler routing, and consult-fee qualification pre-fill. Enterprise adds custom middleware for franchise systems with per-location booking pods.

What integration delivers. A client booking through the site lands directly on the injector's calendar in Boulevard or Vagaro. Staff does not re-enter data. Consult-fee prepayment happens at booking so no-show rates drop 30 to 45 percent versus free-consult models.

What booking conversion rate should a new med spa website design deliver?

New med spa website designs from Redefine Web average 6.1 percent booking conversion at launch across the practices we serve. That is 6.1 booked consults per 100 qualified visitors. Baseline for aesthetics websites without conversion-focused design lands at 1.8 to 3.0 percent.

What drives the number up on med spa sites. Real before-and-after photography on every treatment page (not stock images). Injector headshots with credentials, board certifications, and years of experience. Booking widget above the fold on treatment pages. Instagram feed embedded showing recent work. Google review widget. Same-week appointment availability. Consult-fee prepayment for high-intent conversion.

What kills med spa conversion. Stock photos on treatment pages. Buried booking widgets. Slow mobile load. No injector information. Free-consult offers that produce no-shows.

Do med spa web design services include SEO and Core Web Vitals optimization?

Yes. On-page SEO foundations, medical spa schema markup, metadata, XML sitemaps, robots.txt, and Core Web Vitals optimization are baked into every med spa web design services tier at no extra cost. Every page ships with LCP under 2.5 seconds and CLS under 0.1 on mobile. Average PageSpeed score at launch is 98.

What SEO foundations covers for a med spa. Keyword-mapped H1 and title tags for treatment searches (Botox in [city], CoolSculpting cost, laser hair removal near me). Semantic HTML. Alt text on every before/after image. Internal linking between treatment pages. Breadcrumb schema. LocalBusiness schema. MedicalProcedure schema on treatment pages. Physician schema on injector bios.

Ongoing med spa SEO retainer (technical fixes, content publishing, link building, monthly ranking reports) lives on the med spa SEO services page and starts at $499/mo.

Do med spa web design services handle HIPAA compliance and consent forms?

Yes. Every med spa website design ships with HIPAA-aware form handling, WCAG 2.1 AA accessibility, and proper before/after consent documentation. Med spas fall under HIPAA as healthcare providers, and Meta advertising policies require documented photo consent for before/after ad creative.

HIPAA-aware coverage: consult request forms and intake forms route through servers we control with encrypted-at-rest storage, email sends via HIPAA-compliant SMTP (Postmark HIPAA, Paubox), tracking pixels exclude PHI fields, ad platform conversions use hashed identifiers. Signed BAA available on request for Growth tier and above.

Before/after consent workflow. Every before/after image on the site links to a stored consent record (client signed release, photo release, marketing use grant). Meta requires this for aesthetics advertising. We build the consent management flow into the site so staff never has to hunt for the signed release when Meta requests it.

Can a med spa web design agency migrate our existing site without losing SEO rankings?

Yes. Med spa website redesigns and migrations make up around 55 percent of our med spa web design agency work. Standard migration protocol preserves organic rankings through URL mapping, 301 redirects, canonical management, and pre-launch crawl comparison.

Migration protocol. Step 1: full crawl of the existing med spa site to inventory every ranking URL and its keyword. Step 2: build a URL redirect map. Step 3: preserve H1s, title tags, and meta descriptions on high-ranking treatment pages. Step 4: post-launch monitoring for 90 days with weekly ranking reports.

Typical result: zero organic traffic loss in the migration window. Many med spas see a 15 to 35 percent traffic gain within 90 days because the new site loads faster and passes Core Web Vitals green.

What CMS platform do med spa web design services build on?

Med spa web design services at Redefine Web build on WordPress or custom PHP depending on your team, integration needs, and preferred workflow. WordPress covers 85 percent of aesthetics website design projects because it hits the right balance of flexibility, speed, and staff editability.

When we recommend WordPress. Solo injectors and small multi-location med spas, teams that want to edit blog content and treatment pages themselves, standard Boulevard or Vagaro integrations, blog publishing on a monthly cadence.

When we recommend custom PHP. Large multi-location aesthetics groups with custom client portals, franchise systems with per-location content controls, high-traffic sites where every millisecond matters. Both build paths ship page-speed optimized, mobile-first, WCAG 2.1 AA accessible.

Does a med spa website design company support multi-location and franchise groups?

Yes. Multi-location med spa website design is standard scope on our Scale tier and up. Redefine Web med spa website design company work includes per-location URL architecture, per-location landing pages, per-location Google Business Profile schema, per-location analytics, and unified brand across every location.

What multi-location aesthetics design adds. City-level and neighborhood-level pages so a Beverly Hills client search lands on Beverly Hills, not Santa Monica. Per-location scheduler routing so bookings hit the correct injector calendar in Boulevard or Zenoti. Per-location review widgets pulling Google reviews. Per-injector bio pages linked from location index pages.

Franchise systems (LaserAway, Ideal Image, Milan Laser, SEV Laser) typically run Enterprise tier with custom middleware, single sign-on for franchisee staff editors, and per-state medical spa board compliance reviews.

What ongoing support comes after a med spa website design launches?

Every med spa website design project includes 30 to 90 days of post-launch support at no extra cost. Launch tier includes 30 days. Growth includes 60 days. Scale and Enterprise include 90 days. Support covers bug fixes, small content edits, form debugging, and booking integration troubleshooting.

After the initial support window, ongoing med spa website maintenance moves onto a monthly care plan starting at $199/mo for Essential. Care plans cover uptime monitoring, weekly security patches, HIPAA-aware form audits, Boulevard/Vagaro integration health checks, and monthly content edit hours.

Not included in post-launch support: brand-new treatment pages, seasonal campaign landing pages, or major feature additions. Those get scoped as separate mini-projects. Care plans are optional but most med spas continue on them for the HIPAA form monitoring and Meta consent documentation compliance alone.

Get started

Book a free 30-minute
Med Spa Website Design audit.

Senior med spa website design strategist on the call. Three specific site fixes you can push live with or without us. Written summary in your inbox the next business day.

Working session, not a pitch
Straight to the fixes
Written recap included
Primary path

Book your free med spa website design audit.

Drop your email. A med spa designer reviews your site and books the 30-minute audit within one business day.

  • This field is for validation purposes and should be left unchanged.
Free for practices doing $250K+ annual production. We respond within 4 business hours.
Avg. audit-to-fix time
14 days
Practices audited
180+
Median cost per new patient after fixes
$84