Redefine Web

Dental Website Maintenance Built to Keep Patient Bookings Coming In

Dental website maintenance from Redefine Web keeps your site fast, patched, and open for bookings. We push WordPress updates every week, keep HIPAA-aware forms working, watch every PMS integration, and email a written report the first Monday of every month. Uptime is 99.9% on every plan, with the written SLA and service credits when we miss it, and a 30-minute critical incident response.

99.9%
UPTIME SLA · EVERY PLAN
60s
PING FREQUENCY · EVERY PLAN
30-MIN
CRITICAL INCIDENT RESPONSE
99.9% WRITTEN UPTIME SLA · EVERY PLAN
WEEKLY PATCHES
Dental website maintenance dashboard with uptime, backups and updates, patched, and booking test passed
Trustpilot4.7/5★★★★★
Clutch5.0/5★★★★★
Google5.0/5★★★★★
DesignRush4.9/5★★★★★
GoodFirms5.0/5★★★★★
F6S5/5★★★★★
4.9 WEIGHTED AVERAGE, VERIFIED BY PRACTICES THAT PAID FOR THE WORK

Three dental site risks we take off your plate

If any of these looks familiar, the free website audit names the fix and what it's worth before you spend a dollar.

Dental website maintenance updates list flagged green check killed it beside a phone gate that stops it
PROBLEM 01 · HIPAA

Contact Form 7 quietly stores patient PHI in your WordPress database

Default WordPress form plugins save patient email, phone, and complaint text into wp_posts as plain text. HIPAA breaches cost a minimum of $100 per record, and the practice, not the plugin author, carries the liability. Our monthly maintenance routes every new-patient form through a BAA-signed endpoint with encryption at rest and audit logs.

✓THE FIX · BAA-SIGNED FORM ROUTE
Dental website maintenance phones comparing a booking widget down with a time picker where booking works
PROBLEM 02 · PMS

LocalMed and NexHealth booking widgets break silently after WordPress updates

A quiet Gravity Forms or Elementor update can knock out the LocalMed, NexHealth, or Zocdoc booking widget without a single error email. Weeks pass before the front desk notices patients called instead of booked. Our care plans include weekly PMS integration health checks with alerts to the practice inbox.

✓THE FIX · WEEKLY INTEGRATION CHECKS
Dental website maintenance site rail chart flagged months behind beside a phone synced list, gap filled
PROBLEM 03 · SEO

Dental schema drift after theme updates costs map-pack rankings inside 30 days

A theme update can wipe DentalPractice, LocalBusiness, or MedicalProcedure schema without warning. Google re-crawls, drops your rich results, and map-pack position slides within a month. Every maintenance plan includes schema validation after every deploy and monthly Rich Results audit against the live PMS data.

✓THE FIX · POST-DEPLOY SCHEMA VALIDATION

What every dental care plan delivers each month

Three numbers we sign against on every care plan. Each one is a launch criterion, not a hope.

Dental website maintenance credit card with three line items and a total, credit, auto-matched

Uptime the front desk can rely on every day

Uptime is 99.9% on every plan, with the written SLA and service credits when we miss it. 60-second pings, 30-minute human response.

Dental website maintenance test panel with two passed checks and one failed, passed set only

Weekly patches, tested before they touch live

WordPress core, theme, and every plugin patched weekly on a staging clone. Visual, form, and PMS integration tests run before every production deploy.

Dental website maintenance weekly calendar with a report sheet on Monday, same sheet monthly

One monthly report the CFO can point at

First Monday of every month: uptime, patches applied, PMS booking health, page speed, GBP posts, and booked patients reconciled against your PMS.

How dental website maintenance runs, week by week

Fixed scope, fixed timeline, fixed outcomes. Nothing moves to the next stage until your leadership signs the gate deliverable.

WEEK 1

Onboarding and technical audit

Site audit against a 42-point checklist covering WordPress core, theme, plugins, DentalPractice schema, PMS integrations, HIPAA form routing, GBP alignment, Core Web Vitals, and hosting posture. Practice interviews with the office manager. Backup snapshot taken and restore-tested.

✓SIGN-OFF: AUDIT LOCKED
WEEK 2

Hosting migration or hardening

Move to our HIPAA-aware hosting (or harden your current stack) with WAF, malware scanning, brute-force protection, SSL renewal, staging clone, and nightly encrypted backups. DNS cutover on a scheduled window, never a Friday afternoon.

✓SIGN-OFF: HOSTING GATE PASSED
WEEK 3 ONWARD

Weekly patches with tested rollback

Every Wednesday: WordPress core, theme, and plugins patched on staging, visual regression and form and PMS integration tests run, changes deployed with a one-click rollback ready. Zero production breakage in the last 24 months across dental sites.

✓SIGN-OFF: WEEKLY PATCH DIGEST
FIRST MONDAY MONTHLY

Written report, reconciled against your PMS

Uptime, patches applied, PMS booking health, page speed on money pages, GBP posts, review count, and booked-patient count reconciled against Dentrix, Eaglesoft, Open Dental, or Curve. Delivered by email. Any tier can add a 30-minute review call.

✓HANDOFF: MONTHLY REPORT

What you actually get from our dental care plans

Fixed scope, fixed timeline, fixed outcomes. Every workstream below has a defined deliverable and a written sign-off you can put on the calendar with your office manager.

Dental website maintenance dashboard with uptime, seven checked backups and updates, restored whole
ONBOARDING

A 42-point audit before we touch anything

Every practice starts with a 42-point technical audit covering WordPress core, theme, plugins, DentalPractice schema, PMS integrations, HIPAA form routing, GBP alignment, Core Web Vitals, and hosting posture. Nothing gets touched until the audit is signed and a restore-tested backup is on file.

PHASE DURATION
42-POINT AUDIT
SIGN-OFF
RESTORE-TESTED BACKUP
✓GATE · FRONT-DESK INTERVIEW
// DELIVERABLES
✓
42-point technical auditWordPress core, theme, plugins, schema, PMS integrations, HIPAA routing, GBP, Core Web Vitals, hosting posture.
✓
Practice interviewoffice manager, marketing lead, and one clinical voice to capture the practice priorities we protect first.
✓
Backup snapshot + restorenightly encrypted backups start day one; restore is proven against a staging clone before hosting cutover.
✓
PMS integration inventoryDentrix, Eaglesoft, Open Dental, Curve, LocalMed, NexHealth, Zocdoc, CallRail, GA4, GBP endpoints mapped.
✓
Schema inventoryDentalPractice, LocalBusiness, MedicalProcedure, FAQPage, Person markup cataloged for validation guardrails.
✓
Access + secrets rotationadmin logins, API keys, and DNS access moved to your password manager, with old credentials rotated.
Dental website maintenance code editor with a highlighted line and a four step log, pile at the wall
HOSTING + SECURITY

HIPAA-aware hosting with a 99.9% SLA on every plan

Move to our HIPAA-aware managed WordPress stack, or harden your current host with WAF, malware scanning, SSL renewal, staging clone, and nightly encrypted backups. Uptime is 99.9% on every plan, with the written SLA and service credits when we miss it.

PHASE DURATION
99.9% SLA · EVERY PLAN
SIGN-OFF
HIPAA-AWARE STACK
✓GATE · NIGHTLY BACKUPS
// DELIVERABLES
✓
HIPAA-aware managed hostingprivate WAF, isolated database, encrypted-at-rest storage, and audit-logged admin sessions, bundled at every tier.
✓
Harden in place if you stay putprefer your current host? we apply the same posture there and issue a written attestation every quarter.
✓
Nightly encrypted backupsoff-site and encrypted, with a quarterly disaster-recovery drill that proves the restore window stays under one hour.
✓
Staging clone on every sitenothing reaches production untested; the clone is where every patch and content edit is proven first.
✓
Uptime SLA with credits99.9% on every plan, with the written SLA and service credits when we miss it.
✓
DNS cutover on a scheduled windowmigrations run on a window you pick with the front desk, never a Friday afternoon.
Dental website maintenance list of six site components moving to a checked list, rolled back in time
UPDATES

Weekly patches with tested rollback

Every Wednesday morning: WordPress core, theme, and every plugin patched on the staging clone, visual regression and form and PMS integration tests run, and changes deployed to production with a one-click rollback ready. Zero production breakage in the last 24 months across dental sites.

PHASE DURATION
WEEKLY CADENCE
SIGN-OFF
VISUAL REGRESSION
✓GATE · ONE-CLICK ROLLBACK
// DELIVERABLES
✓
Wednesday patch cycleWordPress core, theme, and every plugin patched on the staging clone before anything reaches the live site.
✓
Visual regression testsmoney pages diffed against the last known-good render so a patch cannot quietly break a layout.
✓
Form + PMS integration testsevery booking widget and new-patient form posted end to end after each patch, before the deploy goes out.
✓
One-click rollback pointevery cycle ends with a rollback point in production, so reverting is a two-minute operation.
✓
Schema validation after deployDentalPractice, LocalBusiness, and MedicalProcedure markup re-validated so a theme update cannot drop your rich results.
✓
Weekly patch digestwhat was patched, what was tested, and what changed, written up so the office manager never has to ask.
Dental website maintenance phone site health view beside a weekly calendar, a named responder
MONITORING

Pings every 60 seconds, 30-minute human response

Uptime pings every 60 seconds from three regions. Page speed monitored daily on the money pages. PMS booking widget health checked hourly. Critical incidents get a 30-minute human response with a written post-incident summary within one business day, never a chatbot.

PHASE DURATION
60-SECOND PINGS
SIGN-OFF
3-REGION MONITORING
✓GATE · 30-MIN CRITICAL RESPONSE
// DELIVERABLES
✓
60-second pings, three regionsuptime checked every minute from three regions and alerted to on-call within two failed checks.
✓
Money pages, not just the homepagehome, service lines, and the appointment page are each monitored, so downtime is measured where bookings happen.
✓
Hourly PMS widget health checksLocalMed, NexHealth, and Zocdoc booking embeds checked hourly so a silent break never runs for weeks.
✓
Daily page speed watchCore Web Vitals tracked daily on the money pages, with regressions fixed inside the same month.
✓
Human incident response30 minutes on every plan. A person, never a chatbot.
✓
Written post-incident summaryinside one business day: what happened, what fixed it, and what changed so it does not recur.
Dental website maintenance uptime and sessions chart beside a phone inbox, one incident, credited
REPORTS

One page, first Monday of every month

The first Monday of every month a written report lands in the practice inbox. Uptime, patches applied, PMS integration health, page speed on money pages, GBP posts and reviews, and the count of booked patients reconciled against your PMS. Six numbers on one page, no dashboards to log into.

PHASE DURATION
FIRST MONDAY MONTHLY
SIGN-OFF
PMS-RECONCILED
✓GATE · NO DASHBOARDS
// DELIVERABLES
✓
First Monday, every monthone written page in the practice inbox on a fixed date. No dashboard logins, no chasing an account manager.
✓
Uptime + patches appliedthe month's uptime against your tier SLA, and every core, theme, and plugin patch that shipped.
✓
PMS booking healthevery booking integration checked and reported, so a broken widget shows up as a line, not a surprise.
✓
Page speed on money pagesCore Web Vitals field data for home, service lines, and the appointment page, trended month over month.
✓
GBP posts + review countwhat posted to the Google Business Profile and how review volume moved over the month.
✓
Booked patients, PMS-reconciledthe booked-patient count read back from Dentrix, Eaglesoft, Open Dental, or Curve, not from form fills.
Get a free website audit.Written report in 24 hours
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  • WE START MONITORING INSIDE 5 BUSINESS DAYS
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Website maintenance tiers and what each one includes

Pick the tier that matches your size. Change tier at any point in the term with 30 days notice. No setup fees. Hover any feature name for a plain-English explanation.

Essential
$199MONTHLY

Stable sites that need patching, backups, and uptime

✓24/7 uptime monitoring ✓SSL monitoring + auto-renewal ✓WordPress core + plugin patching ✓Security scans: Weekly ✓Backups: Weekly ✓Content edits / month: 1 ✓Written monthly report
Get the Essential quote →
Most popular
Growth
$299MONTHLY

Sites with booking widgets and forms that must not break

✓24/7 uptime monitoring ✓SSL monitoring + auto-renewal ✓WordPress core + plugin patching ✓Security scans: Daily ✓Backups: Daily ✓Content edits / month: 2 ✓Booking, scheduling or quote-form integration monitoring
Get the Growth quote →
Scale
$499MONTHLY

High-traffic sites and businesses running paid campaigns

✓24/7 uptime monitoring ✓SSL monitoring + auto-renewal ✓WordPress core + plugin patching ✓Security scans: Daily ✓Backups: Daily + on-demand ✓Content edits / month: 4 ✓Booking, scheduling or quote-form integration monitoring
Request a proposal →
Enterprise
CustomMONTHLY

Multi-site estates and multi-brand groups

✓24/7 uptime monitoring ✓SSL monitoring + auto-renewal ✓WordPress core + plugin patching ✓Security scans: Continuous ✓Backups: Custom ✓Content edits / month: Custom ✓Booking, scheduling or quote-form integration monitoring
Request a proposal →

Website maintenance tiers and what each one includes

HOVER FOR DETAIL TAP FOR DETAIL SCROLL THE TABLE SIDEWAYS FOR EVERY TIER
Uptime + security+
FEATURE
ESSENTIAL
GROWTH
SCALE
ENTERPRISE
24/7 uptime monitoring
✓
✓
✓
✓
SSL monitoring + auto-renewal
✓
✓
✓
✓
WordPress core + plugin patching
✓
✓
✓
✓
Security scans
Weekly
Daily
Daily
Continuous
Backups
Weekly
Daily
Daily + on-demand
Custom
Content + integrations+
FEATURE
ESSENTIAL
GROWTH
SCALE
ENTERPRISE
Content edits / month
1
2
4
Custom
Booking, scheduling or quote-form integration monitoring
—
✓
✓
✓
Regulated-data form audit, where HIPAA or PCI applies
—
✓
✓
✓
Schema drift monitoring
—
✓
✓
✓
Performance + reporting+
FEATURE
ESSENTIAL
GROWTH
SCALE
ENTERPRISE
Core Web Vitals tune-up
—
Quarterly
Monthly
Monthly
Written monthly report
✓
✓
✓
✓
Analytics + lead tracking health
—
✓
✓
✓
Compliance + enterprise+
FEATURE
ESSENTIAL
GROWTH
SCALE
ENTERPRISE
Annual compliance audit
—
—
✓
✓
Multi-site dashboard
—
—
—
✓
Guaranteed support ticket response
48h
24h
Same day
4h
Case studies See all case studies

Real practices, real numbers

Each one includes where the client started, what we changed and what happened.

Homepage of VP Dental, a Dental · Unified Web + SEO business, shown in a browser window
Dental · Unified Web + SEO

Doubled new patient bookings at VP Dental and added $8,100 a month in recurring revenue.

VP Dental had served patients for over 20 years. But split web and SEO vendors left it with an outdated site and weak visibility beyond its immediate area. We rebuilt it on WordPress with online booking and payments, and ran web and SEO as one program with a Google Maps focus. New monthly patients doubled, search impressions rose 776% and the site added $8,100 a month in recurring revenue.

Read the VP Dental case study →
+100%
New monthly patients
$8.1K
Recurring revenue
+776%
Search impressions
Homepage of Canadian Orthodontic Partners, a Healthcare · Orthodontic Network · Canada business, shown in a browser window
Healthcare · Orthodontic Network · Canada

Cut consult costs 58% and grew bookings 97% across 65+ Canadian orthodontic clinics.

Canadian Orthodontic Partners runs 65+ orthodontic clinics across 8 provinces. High ad spend sent inquiries to clinics that could not take them. We matched budgets to each clinic's capacity, ran Performance Max and Meta with HubSpot data, and launched French and Mandarin campaigns. Booked consults rose 97%, cost per consult fell 58% and paid conversion rates rose 105%.

Read the Canadian Orthodontic Partners case study →
97%
Booked consults
-58%
Cost per consult
105%
Conversion rate
Homepage of Delicate Dental Group, a Dental · Scratch practice launch business, shown in a browser window
Dental · Scratch practice launch

Built 700+ Google reviews and tripled Map Pack visibility for Delicate Dental Group.

Delicate Dental Group opened as a new practice in 2020 with no online presence, against competitors with hundreds of reviews. We automated review requests after each visit, trained staff to ask for reviews, and cleaned up citations and listings. The practice earned 700+ verified Google reviews, calls from Google Maps rose 280% and Maps impressions tripled.

Read the Delicate Dental Group case study →
700+
Verified reviews
+280%
Map pack calls
3×
Maps impressions

CLIENT WORDS

The team split our national spend by store catchment. Every location got its own landing page and creative. Booked eye exams up 47% inside two quarters with the same media budget.
Karen Williams
Head of Marketing, Vision Express
Verified via NPS survey
+47% booked eye exams Per-store attribution
Vision Express website homepage in a browser window, a prescription sunglasses offer above eye exam booking and eyewear
1 / 10

Selected clients we've run full marketing programs for

  • Armanino
  • BSH
  • Delicate Dental
  • Government Legal Department
  • Hightop Health
  • LifeStance Health
  • Marmalade
  • Montegra Capital Resources
  • Noelle Collins Dental Clinic
  • Oxford Capital
  • Paquin & Carroll Insurance
  • PCO Bookkeepers & M&A Specialists
  • Peaceful Mind Psychology
  • Peak Accounting Solutions
  • Pelvic Rehabilitation Medicine
  • RiverSaaS Capital
  • Rosenbaum Personal Injury Lawyers
  • Smile Design Dentistry
  • Stanhope Capital Group
  • Stella Maris
  • Tilghman Builders
  • Toyota
  • Uptime
  • VP Dental & Medical Supplies
  • Wilentz Attorneys at Law

See what one day of downtime actually costs

Move the sliders to your numbers. This is your own revenue, divided by the days it arrives on.

Revenue at risk per day offline
/day

A day of your own sales, from the traffic and conversion rate above. It does not count the ranking loss or the support hours an outage adds on top.

Free · Written findings · Yours to keep

Dental website maintenance questions, answered

From real onboarding calls with dental practices. Anything else, ask on the call and we answer in the first 5 minutes.

PREFER TO TALK?
hello@redefineweb.com →

Dental website maintenance from Redefine Web starts at $199 a month on the Essential plan and reaches $499 a month on Scale, with a custom tier for DSOs. Essential covers weekly patches, nightly backups, and 60-second monitoring on one dental site. The written 99.9% uptime SLA covers every plan, with service credits when we miss. Growth at $299 adds HIPAA-aware form routing, PMS integration health checks, and monthly content edits so the front desk never waits on a support ticket. Scale at $499 adds a 30-minute critical incident response, and a monthly PMS-reconciled report delivered by email on the first Monday. Hosting is bundled at every tier: private WAF, isolated database, encrypted-at-rest storage, and audit-logged admin sessions. There are no add-on hosting fees, no separate monitoring bill, and no per-user seat charges. DSO pricing scales by site count with a custom quote at 6 or more locations, published in a written agreement, not a sales deck. Every price on the plan sheet is the price the practice pays, no setup fee, no per-integration surcharge.

A dental care plan should include weekly WordPress core, theme, and plugin patches tested on a staging clone; nightly encrypted backups with restore proven quarterly; uptime pings every 60 seconds from three regions; page speed monitoring on money pages; DentalPractice schema validation after every deploy; and a monthly written report delivered by email. Growth and Scale plans add PMS integration health checks against Dentrix, Eaglesoft, Open Dental, and Curve, plus content edits inside 48 business hours. Security posture matters as much as the patch cycle: WAF, malware scanning, admin 2FA, IP throttling on wp-login, brute-force protection, geo-block rules for known bot origins, and file-integrity scans against known-good hashes. A dental-grade plan pairs every technical safeguard with HIPAA-aware form routing so Contact Form 7 never stores PHI in wp_posts, and a clean monthly report reconciled against your PMS booking data. Every check surfaces in the first Monday report so the practice sees exactly what the retainer bought that month.

Yes. Every care plan tier includes hosting on our HIPAA-aware managed WordPress stack with WAF, malware scanning, isolated database, encrypted-at-rest storage, and audit-logged admin sessions. If you prefer to stay on your current host, we harden it in place with the same posture and issue a monthly attestation. Either way, the domain is registered in your practice name, DNS stays in your account, and you can take the site with you at 30 days notice with codebase, hosting keys, backup archive, and a written migration packet handed over on exit. Core Web Vitals stay green under load per Google’s web.dev Vitals benchmarks, with edge caching, WebP conversion, and lazy-loaded PMS iframes keeping mobile paint under two seconds on 4G. Hosting is bundled at every tier, so there is no separate hosting invoice for the practice to reconcile every month. A written attestation lands in the practice inbox every quarter confirming the security posture is intact.

Generic WordPress shops patch plugins and call it done. Dental sites need more: HIPAA-aware form routing so Contact Form 7 does not silently store PHI in wp_posts; PMS integration monitoring so LocalMed and NexHealth widgets do not break in silence after a Gravity Forms or Elementor update; DentalPractice and MedicalProcedure schema validation after every deploy so map-pack rankings hold; and a monthly report reconciled against Dentrix, Eaglesoft, Open Dental, or Curve so the booked-patient count is real. Generic shops do not know to check any of that. A dental-specialist maintenance retainer covers every risk a general host misses, from silent PMS breakage to schema drift to WCAG 2.2 AA gaps under Title III of the ADA. That is the reason our roster of dental sites has hit zero production breakage in the last 24 months. Every dental risk area is covered inside the same retainer, so the office manager owns one contact, not five.

Onboarding a dental site takes 2 weeks. Week 1 covers the 42-point technical audit and the restore-tested backup. Week 2 covers hosting migration or hardening, with DNS cutover on a scheduled window, never a Friday afternoon. From week 3 you are on the weekly patch cadence, which lands every Wednesday and runs unattended from your side. Ongoing care takes zero hours of your team, since patches, tests, and reports run on our side. The only touchpoint is the monthly report email and any content edit requests you send. Emergency incidents get a 30-minute human response on every plan, measured against 60-second pings from three regions on the money pages, not just a homepage ping. Every patch cycle ends with a rollback point in production, so reverting is a two-minute operation if anything drifts. A quarterly 30-minute review call is available on Growth and Scale for a live walkthrough of the last three reports.

A website maintenance plan is a monthly retainer that keeps a WordPress site patched, backed up, monitored, secured, and reporting to the business owner. For a dental practice, a proper maintenance plan protects HIPAA-covered forms, keeps PMS booking widgets healthy, validates LocalBusiness structured data after every deploy, and reconciles booked patients against Dentrix, Eaglesoft, Open Dental, or Curve. Redefine Web bundles all of that from $199 a month with hosting included at every tier, weekly patch cycles tested on staging, nightly encrypted backups, 60-second uptime pings from three regions, and a written monthly report on the first Monday. Growth and Scale plans add same-week content edits, GBP monitoring, and a 30-minute critical incident response window, so the practice never carries a maintenance ticket queue on the office manager’s desk. The retainer covers every recurring maintenance need, so the practice never gets billed hourly for a routine patch or backup restore.

ADA compliance for dental websites means the site is usable by patients with visual, motor, hearing, or cognitive impairment, matching WCAG 2.2 AA at minimum. That covers color contrast, keyboard navigation, alt text on every image, accessible forms, captioned video, and screen reader support. Dental practices sit inside Title III of the ADA per the American Dental Association guidance, so a non-compliant site is a real legal exposure and the demand-letter risk has grown every year since 2019. Every dental care plan from Redefine Web includes a WCAG 2.2 AA audit on onboarding and a re-audit every quarter, with fixes applied inside the retainer. Weekly patch cycles include automated accessibility scans against the money pages, so a plugin update that introduces a contrast regression is caught on staging before it reaches production. Accessibility statements are drafted and kept up to date so the practice has a defensible position under Title III demand letters.

Typical monthly website maintenance fees sit between $50 and $500 depending on scope. A $50 plan usually covers plugin updates and a nightly backup only, with no monitoring, no HIPAA posture, and no dental-specific checks. Redefine Web dental care plans run $199 to $499 a month, since a dental site needs HIPAA form routing, PMS integration monitoring, DentalPractice schema validation, uptime SLA credits, and a PMS-reconciled monthly report. Essential at $199 covers weekly patches, nightly backups, 99.9% uptime, and 60-second monitoring. Growth at $299 adds HIPAA-aware form routing, PMS integration health checks, and monthly content edits. Scale at $499 delivers all of the above with a 30-minute critical incident response. The written 99.9% uptime SLA covers every plan. Every tier bundles hosting, so there is no side invoice for the front desk to reconcile. DSO pricing scales by site count with a custom quote at 6 or more locations. No hidden markups sit on hosting, monitoring, or reporting, so the practice sees exactly what each dollar of the retainer covers.

Uptime pings every 60 seconds from three regions alert on-call within two failed checks. The response window is 30 minutes on every plan, with a human, never a chatbot. Every critical incident gets a written post-incident summary inside one business day: what happened, what we did to fix it, and what changed to prevent recurrence. Uptime credits apply on every plan when we miss the 99.9% written SLA. Downtime is measured against the money pages (home, service lines, appointment), not just a homepage ping. Every plan runs on a staging clone with a one-click rollback point in production, so reverting to the last known-good build is a two-minute operation. Zero production breakage in the last 24 months across dental sites is proof the incident window rarely opens in the first place. A quarterly disaster-recovery drill restores from the latest backup on a clean staging clone to confirm the restore window stays under one hour.

Every new-patient form is routed through a BAA-signed endpoint with encryption at rest, audit logs, and no PHI stored inside wp_posts. Contact Form 7 by default saves patient email, phone, and complaint text into the WordPress database as plain text, which triggers HIPAA liability at $100 minimum per record for a dental practice. Our dental care plans migrate every dental form to a compliant handler on onboarding and issues a signed BAA to the practice. Encrypted forms hand off to your PMS or CRM inside the boundary: Dentrix, Eaglesoft, Open Dental, Curve, or a HIPAA-compliant CRM your practice already uses. Weekly patch tests verify every form still posts to the compliant endpoint. A monthly audit-log review catches any drift in form routing, and the monthly report shows every form submission volume reconciled against booked patients from your PMS. A quarterly HIPAA posture review lands in writing so the practice has documentation on file for its next compliance audit.

Yes. Every plan runs on 30 days notice after the first 3 months. On exit we hand over the codebase, hosting keys, backup archive, DNS access, and a written migration packet for the next team. Everything is yours. There is no code lock-in, no proprietary CMS, and no hidden dependencies. If a dental practice ever wants to leave, we make the exit clean, and that clean-exit policy is one reason multi-location groups and DSOs choose Redefine Web in the first place. New care plan clients often land after a bad exit from a shop that would not release access, so we treat the exit packet as a real deliverable, not a favor. The domain stays registered in the practice name from day one, DNS stays in the practice account, and every credential rotates on exit so the next team has clean control. Every credential rotates on exit day, and a written confirmation lands in the practice inbox once the handover is complete.

Yes. Roughly half our dental care plan clients sit on sites another shop built. Onboarding starts with the same 42-point audit: WordPress core, theme, plugins, DentalPractice schema, PMS integrations, HIPAA form routing, GBP alignment, Core Web Vitals, and hosting posture. We surface every risk in writing, then fix the critical ones inside the first two weeks under the standard monthly plan, never a surprise change order. From week 3 you are on the weekly patch cadence with the rest of the roster. If the current codebase is unsalvageable, we say so in writing with a rebuild scope and a fixed quote, so the practice can choose whether to rebuild or keep patching. Either way, the takeover starts with the practice interview: office manager, marketing lead, and one clinical voice, to capture what the maintenance service must protect first. A written 30-day plan lands after the first two weeks showing what we fixed, what we deferred, and what we recommend the practice tackle next.
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