Food and Beverage Website Maintenance Built for CPG Growth
Food and beverage website maintenance for CPG brands, DTC beverage stores, snack labels, and QSR sites from $199/mo. TTB label sync, age-gate QA on every deploy, Toast, Square, and Clover POS webhooks watched, Klaviyo and Recharge health checks, weekly patching, and a 99.9% written uptime SLA on every plan.
Three ways your maintenance vendor puts your food and beverage sales at risk
If any of these looks familiar, the free website audit names the fix and what it's worth before you spend a dollar.
Three outcomes every food and beverage maintenance retainer produces
Three numbers we sign against on every care plan. Each one is a launch criterion, not a hope.
99.9% uptime SLA on every plan · monitored every 60 seconds
Real humans on call. If your storefront drops, we know before shoppers do. Service credits auto-issue on any missed launch week or paid ad flight.
Compliance-aware security posture for CPG brands
Web application firewall, daily malware scans with auto-quarantine, weekly patching, quarterly PCI SAQ prep, TTB label sync, Consent Mode v2 validation.
Monthly content edit hours for growing CPG brands
Performance tune-ups, image and CDN work, plus edit hours every month. 2 hours on Essential, 5 on Growth, up to 10 on Scale. SKU launches included.
Four stages. Every step ends in a sign-off
Onboarding gets you access, credentials, and a full baseline scan on day one. From there, infrastructure, monitoring, and monthly reporting run without your input until you need something changed for a launch, a paid flight, or a menu swap.
Access, credentials, and baseline scan
Shopify collaborator access, hosting, DNS, WordPress admin, Toast or Square API keys, and Klaviyo credentials logged with rotation schedule. Off-site backup taken and restored on staging to prove it works. Full baseline security, speed, and accessibility scan documented in writing.
Managed hosting, CDN, and WAF
Managed Shopify Plus or LiteSpeed hosting for WooCommerce. Cloudflare CDN with edge cache tuned for hero product photography and recipe video. WAF blocking bot and brute-force traffic before it reaches the origin. 99.9% written SLA on every plan with service credits when we miss.
Patches tested on staging first
Core, plugin, theme, and app updates tested on staging before they touch production. Klaviyo, Recharge, Skio, Yotpo, and Toast or Square webhooks regression-tested on every deploy. Rollback path automated and under 5 minutes if a patch breaks checkout or the age-gate.
Uptime, malware, and POS sync watched
5 global POPs pinging your storefront, forms, POS webhooks, and checkout every 60 seconds. Malware scan every 24 hours with auto-quarantine. Named engineer paged inside 30 minutes if anything trips, launch-week incidents escalated sev-1 by default.
What you actually get from our food and beverage website maintenance
Five phases, every item listed. Fixed scope, defined deliverable per phase, written sign-off on the calendar for every SKU launch and menu swap.
Access, baseline scan, and first backup on day one
Day one covers Shopify collaborator access, WordPress admin, DNS, credentials for Toast or Square, and a full baseline security, speed, and accessibility scan documented in writing. First off-site backup taken and restored on staging to prove it works before we touch anything on the storefront.
Managed hosting, CDN, and edge cache on your production domain
Managed Shopify Plus or LiteSpeed hosting for WooCommerce food and beverage sites. Cloudflare CDN with edge cache tuned for hero product photography and recipe video so a shopper gets HTML from a nearby POP, not from a single origin. WAF blocking bot and brute-force traffic before it reaches your storefront.
Weekly core, plugin, and app patches tested before production
Every week, core, plugin, theme, and app patches tested on staging before they touch production. If a patch breaks checkout, the age-gate, or a PDP, rollback in under 5 minutes. Small content edits, nutrition panel swaps, and monthly SKU landing pages covered inside the maintenance hours.
Uptime, speed, and malware watched every 60 seconds
24/7 coverage on your storefront. Uptime pings every 60 seconds from 5 global POPs. Malware scan every 24 hours with automatic quarantine. Speed check hourly. If anything trips, a named engineer is paged and on the incident inside 30 minutes.
One monthly report tied to real food and beverage metrics
Every month, one clear report showing uptime, average PDP and category page load, patches applied, edit tickets closed, launch-day incidents, and any regressions with root cause and fix. Sent to founder and ops lead, no chase.
- THREE FIXES YOU CAN APPLY
- NO SALES DECK
- 30-MIN RESPONSE SLA
Four food and beverage maintenance tiers for every CPG brand size
Pick the tier that matches your storefront scale. Move up or down a tier with 30 days notice. No setup fees. Hover any feature name for a plain-English explanation.
EVERY TIER: 6-MONTH TERM · ROLLS ON 30 DAYS NOTICE AFTER · HOSTING INCLUDED · YOU OWN STORE, DOMAIN + DATA
Every maintenance feature, tier by tier
HOVER FOR DETAIL TAP FOR DETAIL SCROLL THE TABLE SIDEWAYS FOR EVERY TIERUptime + security+
Content + integrations+
Performance + reporting+
Compliance + enterprise+
Real food and beverage brands, real numbers
Each one includes where the client started, what we changed and what happened.
CLIENT WORDS
The team split our national spend by store catchment. Every location got its own landing page and creative. Booked eye exams up 47% inside two quarters with the same media budget.
Enterprise demo requests up 3.2x. First operator we have worked with who cared about the CRM number, not the ad account.
Client retainers doubled without adding a single account manager. They rebuilt our funnel and the reporting dashboard sold itself on demo calls.
Vendor and buyer leads went from unpredictable to a monthly forecast we could staff against. First agency that treated the CRM as the scoreboard, not the ad account.
Site, ads, and follow-up under one contract. Partner inquiries doubled without adding headcount.
The paid team ran an audit that found $18K/mo in wasted spend on brand terms we were already ranking for. Fixed inside two weeks.
Sign-ups tripled without adding ad spend. They rebuilt the checkout, fixed the pricing page, and the numbers moved every week.
Demos doubled in a quarter after the funnel rewrite. Nothing about the traffic changed. The pipeline math finally works.
They cut wasted spend on non-buyer keywords and moved the budget to product-page campaigns. Blended ROAS climbed 40% in the first quarter.
Catalog ads at 5.8x where our old agency plateaued at 2x. Weekly notes tell us exactly what changed and what is next.
Asked by CPG founders, answered
From real quote calls with CPG and DTC beverage founders. Anything else, ask on the strategy call and get an answer in the first 5 minutes.
Get your free website audit.
A written report in your inbox within 24 hours, with three fixes you can ship the same week, whether or not you hire us.